{"_id":"agxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAgL6Y9IILDA","lastupdate":"2022-11-16T00:00:00.000Z","update_date":"2022-11-16T00:00:00.000Z","lastModified":"Jan 26, 2025","active":1,"confidence_score":101,"confidence_score_reason":"markets","urlname":"yotpo","minimal_profile":null,"status":"","fullstatus":"","acquired":0,"hide_reason":null,"hide_reason_data":null,"hide_reasons":[{"id":"8257rxn4P8EFQOmS5hAAauHyYMhhxrA5u6yWX4XUShpybX3AMNo3Y9","reason":"Pending approval - External entity"},{"id":"aOIaOiiqfpA8UMw6VCTh8ueRmkG3lzDy1NGqEOaJbe11OrCzMTCCd6","reason":"The company is a service provider"},{"id":"ddgjKuc3GgH8E5UehSVJviRl471BCajL1plO8HtGoOojy2NivYqQ7x","reason":"Owner asked to delete"},{"id":"EjOKM211H1ira9J63oaGPuUxvr7Oba55TZo3NWsFO5uhbNu7o4x4zD","reason":"The company is not Israeli"},{"id":"J7fQJtnT3GdWWSE3MD8rzaW65LJ4jEIKxSZnneQiReONdZjG3zIqWe","reason":"Owner asked to hide in the meantime"},{"id":"NxlAC3ReFb5ksiYNLp2FnUyluoJzwRCYfcF7xpTZaPM53SdWQ5kv0B","reason":"Pending approval"},{"id":"RhC1tlwXzioK0MfzBII3H2wepEfQOfKVktmdwqeqTJjGi3ZaBWUqZo","reason":"The company is not innovative"},{"id":"S0Ed46vNI6vZYVxLedANWGjas23K6hY0QdsCtiGYL7lshqIEdLV3sA","reason":"The company ceased operations in Israel"},{"id":"VTANq7bEvlsEcPjp0ghelXfShaCosgndONGjgU730aAOxXtaDIF5j3","reason":"This is a product of an existing company"}],"type":"Startup","logokey":"$vdZLCFBcqcQBlVwQY5b4eVC5NouBIA1xqeC6Rf4eWNnQ8Kz28qd4n2","name":"Yotpo","oneliner":"eCommerce Marketing Platform","registrar":"514548767","website":"https://www.yotpo.com","careerspage":"https://www.yotpo.com/careers/?location=tel-aviv?location=tel-aviv","founded_month":1,"founded_year":2011,"formernames":[],"sociallinks":{"twitter":"https://twitter.com/Yotpo","youtube":"https://www.youtube.com/channel/UCwEZEzg1vmon84PLm78CFQQ","facebook":"https://www.facebook.com/yotpo","linkedin":"https://www.linkedin.com/company/1515446","instagram":"https://www.instagram.com/yotpo"},"social":["https://twitter.com/Yotpo","https://www.facebook.com/yotpo","https://www.linkedin.com/company/1515446","https://www.instagram.com/yotpo","https://www.youtube.com/channel/UCwEZEzg1vmon84PLm78CFQQ"],"flattenedsociallinks":"https://twitter.com/Yotpo|https://www.facebook.com/yotpo|https://www.linkedin.com/company/1515446|https://www.instagram.com/yotpo|https://www.youtube.com/channel/UCwEZEzg1vmon84PLm78CFQQ","apps":{"appstore":"","googleplay":""},"is_claimed_by_owner":1,"employees":"500+","employees_exact":939,"patent":0,"raised":436000000,"stage":"F","public_stage":"F","primary_sector_key":"agxzfmlsbGlzdHNpdGVyJAsSF0Jhc2VDbGFzc2lmaWNhdGlvbk1vZGVsGICA4JvZwIIIDA","primary_sector":"Business Software","alternativenames":[""],"about":"Yotpo is the developer of a data-driven eCommerce marketing platform that offers solutions for customer reviews, visual marketing, customer loyalty, referral programs, and SMS marketing. The platform integrates with a variety of business tools, such as Google, Instagram, and other eCommerce platforms. \r\n\r\nThe company's goal is to empower brands to grow their direct-to-consumer business through experiences that spark and sustain lasting customer loyalty. Yotpo customers include Rebecca Minkoff, MVMT, Bob's Discount Furniture, and Steve Madden.","climatetech_description":null,"is_climatetech_relevant":null,"phone":"+97239125805","country":null,"address":{"israeli":[{"id":"6d0006bc-4fac-457c-8d32-80bc0b70176a","city":"Yokne'am Illit","type":null,"address":"HaKidma St 3, Yokne'am Illit, Israel","placeid":null,"notactive":0,"openeddate":null,"registrarid":null,"firstrdcenter":0,"registrarname":null},{"id":"d0f1041c-147d-4610-8741-ca22f5f9fea3","city":"Tel Aviv-Yafo","type":null,"address":"HaMasger St 35, Tel Aviv-Yafo, Israel","placeid":null,"notactive":0,"openeddate":null,"registrarid":null,"firstrdcenter":0,"registrarname":null}],"officesabroad":[{"id":"51c038ab-ad4b-4120-a8ab-cd719c4e1a52","city":"Austin","address":"3300 N Interstate Hwy 35, Austin, TX 78705, USA","country":"United States","placeid":null},{"id":"86bb4a31-a10b-40a7-9fd0-d6d939d1f563","city":"Sofia","address":"bulevard \"Cherni vrah\" 51, Sofia, Bulgaria","country":"Bulgaria","placeid":null},{"id":"9563bfa1-23ce-4d5d-9d6e-89426e7c8ca8","city":"New York","address":"400 Lafayette St, New York, NY 10003, USA","country":"United States","placeid":null},{"id":"a1687cdd-147e-4a4f-a1d1-6936556f2004","city":"Darlinghurst","address":"223 Liverpool St, Darlinghurst Sydney, NSW 2010, Australia","country":"Australia","placeid":null},{"id":"c3822cce-3174-4798-b55d-e69e351ff9ca","city":null,"address":"131 Finsbury Pavement, London EC2A 1NS, United Kingdom","country":"United Kingdom","placeid":null}]},"headquarter_address":null,"district":"Center District,North District","news":[{"id":"ArTGA1KiWe82bRlf21Qyiy2zjgQkjcYWnUKslIQFuZTVuI8YauXBxR","date":"Aug 5, 2025","link":"https://www.calcalistech.com/ctechnews/article/s1cc5uk00xx","source":"www.calcalistech.com","visible":1,"analysis":{"tags":["AI strategy","layoffs"],"round":"most recent round","company":"Yotpo","layoffs":"200 employees","summary":"Yotpo, an Israeli-founded unicorn, is undergoing a major strategic overhaul, laying off approximately 200 employees, which is about 34% of its global workforce. The company is refocusing on its core products, Reviews and Loyalty, and adopting an AI-first approach. As part of this transformation, Yotpo is shutting down its Email and SMS marketing operations and selling the customer base to U.S. marketing platform Attentive. The company has launched several AI-powered products and is integrating Attentives offerings into its platform. Despite the layoffs, Yotpo continues to serve over 25,000 global brands and has raised a total of $406 million, with its last round in March 2021 raising $230 million at a $1.4 billion valuation.","partners":["Attentive"],"customers":["Steve Madden","IKEA","Patagonia","GoPro"],"eventType":null,"investors":["Tiger Global","Bessemer Venture Partners","Shopify","Vertex","Vintage","Rhodium"],"confidence":9,"key_topics":["Layoffs","AI","Partnerships","Strategy","Products"],"date_of_event":null,"product_stage":"released","investment_date":"March 2021","acquired_company":"customer base sold to Attentive","valuation_amount":"$1.4 billion","impact_on_company":"growth-negative","investment_amount":"$230 million","structured_issues":["Layoffs","Customers","Partners"],"acquisition_amount":"tens of millions of dollars","FDA approved/pending approval":null,"AI technology developing/using":"using","structuredIssuesShow":"#Layoffs  #Customers  #Partners","entityGrowthIconPath":"url(/assets/circle-red.svg);"},"sentiment":"growth-negative","analysisId":"L7R3NhVuVpXBPuU0bBxFdOJS7oh19dmwopWdz8Se3WkRmeIqpIFZAR","news_summary":"Move affects 34% of global workforce as unicorn refocuses on core products and AI-led strategy.","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"NHjGxda3ZXg3BJK2aqFuIQ8CihnekCshi2CBFiK6H4LtJAgyig6oAG","date":"Aug 5, 2025","link":"https://en.globes.co.il/en/article-yotpo-lays-off-200-as-ai-hits-headcount-1001518110","source":"en.globes.co.il","visible":1,"analysis":{"tags":"AI integration","round":null,"company":"Yotpo","layoffs":200,"summary":"Yotpo, an Israeli tech company, is undergoing significant changes due to the integration of AI technologies. The company is laying off 200 employees, including 80 in Israel, as it shifts focus to AI-based technologies in its user reviews product for e-commerce sites. Yotpo plans to sell divisions related to email marketing and customer messaging, retaining its flagship products in customer club activities and user review management. The company acquired a small AI team, Ko.AI, to enhance its AI capabilities. Despite generating $150 million in annual revenue, Yotpo is not profitable and has postponed its IPO plans due to market conditions. The CEO emphasizes the need for AI integration across the company, acknowledging the difficult decision to lay off employees.","partners":null,"customers":null,"eventType":null,"investors":null,"confidence":9,"key_topics":["AI technology","layoffs","e-commerce","product management","acquisition"],"date_of_event":"August 5, 2025","product_stage":"released","investment_date":null,"acquired_company":"Ko.AI","valuation_amount":null,"impact_on_company":"growth-negative","investment_amount":null,"structured_issues":["Layoffs","Acquisition","Product Stage"],"acquisition_amount":null,"FDA approved/pending approval":"not applicable","AI technology developing/using":"using","structuredIssuesShow":"#Layoffs  #Acquisition  #Product Stage","entityGrowthIconPath":"url(/assets/circle-red.svg);"},"sentiment":"growth-negative","analysisId":"I0i9XopPib5ZtojtTRazwtPat7FeT6NbPPXI9aN0xQ0DgzND8Aa1If","news_summary":"Introduction of AI technologies and selling divisions will streamline the company.","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"zmR5pJe0a1GaVEm0ARUy5oZy9hIPOXWp6YnfImyxWZ1QVA5x7NDi9H","date":"Apr 6, 2025","link":"https://www.calcalistech.com/ctechnews/article/hjkodbg0jg","source":"www.calcalistech.com","visible":1,"analysis":null,"sentiment":null,"analysisId":"3XJd510KLxPCZzIUFx5AERxOi48wWq0W122DHDPkdFnULRsU7JsAlS","news_summary":"The startup raised $8.5 million to reinvent SaaS revenue, but struggled to find a sustainable business model.","analysisStructuredIssuesDisplay":"none","analysisImpactOnCompanyDisplay":"none"},{"id":"czvYzc3OQc6M8RWptWk5LgOkE4fd4ptPYzk4B7X2TXXD5tcgWuHk3o","date":"Apr 25, 2023","link":"https://officesnapshots.com/2023/04/25/yotpo-offices-tel-aviv/","source":"officesnapshots.com","visible":1,"analysis":{"tags":"office design","company":"Yotpo","layoffs":null,"summary":"Switchup has designed a playful and colorful workspace for Yotpos offices in Tel Aviv, Israel. The office design features vibrant artwork, carefully curated lighting, and professional areas designed to foster free thinking. The Yotpo office reflects the companys core values of innovation, creativity, and collaboration, creating an enjoyable and inspiring place to work.","partners":"Switchup","customers":null,"investors":null,"confidence":8,"key_topics":["office design","Yotpo","Switchup","workspace","professional areas"],"date_of_event":null,"valuation_amount":null,"impact_on_company":"growth-positive","investment_amount":null,"structured_issues":["Partners"],"acquisition_amount":null,"structuredIssuesShow":"#Partners","entityGrowthIconPath":"url(/assets/circle-green.svg);"},"sentiment":"growth-positive","analysisId":"hqMUJvxa0bTzSIwTkyYAtSgC7GJ6r35wtx9yGWdo4dGUFsUHqjByqM","news_summary":"Office Tour: Yotpo Offices - Tel Aviv","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"OF9xp68xlOaVhId9aTa4SW5Q5nNyybT6BWaz4gtN1yREaoo3xuVNHP","date":"Nov 16, 2022","link":"https://www.calcalist.co.il/calcalistech/article/s1h2t7mus","source":"www.calcalist.co.il","visible":1,"analysis":{"tags":["layoffs"],"company":"Yotpo","layoffs":70,"summary":"Yotpo, an Israeli company that was valued at $1.3 billion, is laying off 70 employees, including 30 in Israel. The layoffs account for 9% of the companys workforce. Yotpo, which developed a marketing platform for online commerce, had previously announced plans to hire more employees but is now downsizing due to the economic slowdown. The company expressed its commitment to assist the affected employees in finding new opportunities.","partners":null,"customers":null,"investors":null,"confidence":8,"key_topics":["layoffs","employee reduction","company growth","economic slowdown","market conditions"],"date_of_event":null,"valuation_amount":"$1.3 billion","impact_on_company":"growth-negative","investment_amount":null,"structured_issues":["Layoffs"],"acquisition_amount":null,"structuredIssuesShow":"#Layoffs","entityGrowthIconPath":"url(/assets/circle-red.svg);"},"sentiment":"growth-negative","analysisId":"nNCckMWB07aPYJssNDbIoAefxIW89ApJ51J6ojede5mJvQI4fXtUKE","news_summary":"\"אחד הימים הקשים מאז הקמת החברה\": יוטפו מפטרת 9% מעובדיה | כלכליסט","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"0f0d4ada-c11d-493e-bb98-3e0985045aa4","date":"Oct 19, 2021","link":"https://www.globes.co.il/news/article.aspx?_atscid=7_134353_204082920_1996401_0_Txtetaxjxdshwhus8sp&did=1001387901","source":"www.globes.co.il","visible":1,"analysis":{"entityGrowthIconPath":"none;"},"sentiment":null,"analysisId":"w8LlnSUh28ML3SYQyZHWbkSlAgukntxZJ3NYq7PkCqj3NkzsVKL5yT","news_summary":"כיצד יוטפו הישראלית הרוויחה מקרב התרנגולות בין אפל לפייסבוק","analysisStructuredIssuesDisplay":"none","analysisImpactOnCompanyDisplay":"block"},{"id":"3f070723-74f9-4f87-b25c-7e21fe07d496","date":"Sep 23, 2021","link":"https://www.prnewswire.com/news-releases/yotpo-unveils-new-partner-portal-as-the-number-of-active-ecommerce-ecosystem-partners-spiked-68-over-the-past-12-months-301384174.html","source":"www.prnewswire.com","visible":1,"analysis":{"tags":"eCommerce, Partner Portal","company":"Yotpo","layoffs":null,"summary":"Yotpo has launched a new Partner Portal to collaborate with partner providers on new eCommerce deployments. The demand for B2B eCommerce services and products during the COVID-19 pandemic has led to significant growth in Yotpos partner community. The number of active partners globally grew by 68%, with particularly strong growth in the UK (63%), the US (70%), and Australia (700%). The Partner Portal allows partners to easily manage their partnership with Yotpo and offers various functionalities, including visibility into partnership status, referral processes, and access to benefits and educational materials. Yotpos Partner Program continues to evolve based on partner feedback and priorities.","partners":null,"customers":null,"investors":null,"confidence":9,"key_topics":["Partner Portal","eCommerce","B2B","COVID-19","Growth"],"date_of_event":"2021-09-23","valuation_amount":null,"impact_on_company":"growth-positive","investment_amount":null,"structured_issues":["Partners","Customers"],"acquisition_amount":null,"structuredIssuesShow":"#Partners  #Customers","entityGrowthIconPath":"url(/assets/circle-green.svg);"},"sentiment":"growth-positive","analysisId":"O8YzZN9akBUfJH8YLAU9KeXHPLUOsZfX0rJxUORw2gW9cAtNF3xyGo","news_summary":"Yotpo Unveils New Partner Portal As the Number of Active eCommerce Ecosystem Partners Spiked 68% Over the Past 12 Months","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"5102c81d-42de-4594-96ab-c935b7f3d6d6","date":"Sep 9, 2021","link":"https://en.globes.co.il/en/article-shopify-invests-30m-in-israeli-startup-yotpo-1001384324","source":"en.globes.co.il","visible":1,"analysis":{"tags":"strategic investment","company":"Yotpo","layoffs":null,"summary":"Canadian online eCommerce giant Shopify is investing $30 million in Israeli unicorn Yotpo as part of a strategic partnership to develop innovative marketing solutions. This brings the total amount raised by Yotpo to $436 million since its founding. Yotpo and Shopify aim to deepen customer relationships and provide smarter, more connected experiences for their mutual customers. The partnership reflects their shared belief that merchants should own direct relationships with their customers. Yotpos CEO expressed excitement about the platform partnership and the opportunity to work closely with Shopify.","partners":"Shopify","customers":null,"investors":"Shopify","confidence":9,"key_topics":["Yotpo","Shopify","investment","strategic partnership","marketing solutions"],"date_of_event":"September 9, 2021","valuation_amount":"$1.4 billion","impact_on_company":"growth-positive","investment_amount":"$30 million","structured_issues":["Partners","Investment"],"acquisition_amount":null,"structuredIssuesShow":"#Partners  #Investment","entityGrowthIconPath":"url(/assets/circle-green.svg);"},"sentiment":"growth-positive","analysisId":"h1XUcZ6iGg8SLhO7Tfr95eBQRMLTaSRTc0MMOhd3VE4G97NSU6JohM","news_summary":"Shopify invests $30m in Israeli startup Yotpo","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"4726deb1-f5b1-47a3-b93b-8da6c96590d8","date":"Aug 2, 2021","link":"https://www.calcalistech.com/ctech/articles/0,7340,L-3913949,00.html","source":"www.calcalistech.com","visible":1,"analysis":{"tags":"IPO","company":"Yotpo","layoffs":null,"summary":"Tel Aviv-based marketing service company Yotpo is preparing to go public on Nasdaq in 2022, aiming to raise $400-500 million at a valuation of $2-2.5 billion. Yotpo plans to select investment banks to lead the IPO in the coming weeks. The company has chosen a traditional IPO over merging with a SPAC. Yotpo intends to double its product and R&D team and currently serves over 30,000 customers, including brands like Patagonia and Steve Madden.","partners":null,"customers":"Patagonia, Revolution Beauty, Brooklinen, Steve Madden, Princess Polly","investors":null,"confidence":9,"key_topics":["IPO","Valuation","Funding","Acquisition","Customers"],"date_of_event":"2022","valuation_amount":"$2-2.5 billion","impact_on_company":"growth-positive","investment_amount":null,"structured_issues":["Public Trading","Expand"],"acquisition_amount":null,"structuredIssuesShow":"#Public Trading  #Expand","entityGrowthIconPath":"url(/assets/circle-green.svg);"},"sentiment":"growth-positive","analysisId":"hnTMsKeJdQlO0jV1NgROvNT6zqdvTLjhsDmX6W7LwmNwLZJJwSHR0L","news_summary":"Yotpo heading to Nasdaq at $2.5 billion valuation","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"bb9ae377-080b-477d-a57e-5f82eab7470f","date":"Mar 18, 2021","link":"https://www.calcalistech.com/ctech/articles/0,7340,L-3899891,00.html","source":"www.calcalistech.com","visible":1,"analysis":{"tags":"marketing platform, e-commerce solutions","company":"Yotpo Inc.","layoffs":null,"summary":"Tel Aviv-based marketing service Yotpo Inc. has raised $230 million in Series F funding, bringing its valuation to $1.4 billion. The investment will be used to double Yotpos product and R&D team and accelerate the rollout of its full platform experience. Yotpo aims to connect its products and consolidate customer data into one e-commerce marketing platform, allowing brands to have a deeper understanding of their customers and achieve a higher ROI for their marketing efforts. The company plans to expand its suite of e-commerce solutions and unlock unified customer data. Yotpo serves over 30,000 customers, including brands like Patagonia and Steve Madden.","partners":null,"customers":"Patagonia, Revolution Beauty, Brooklinen, Steve Madden, Princess Polly","investors":"Bessemer Venture Partners, Tiger Global, Claltech Investment, Coin Ventures, Hanaco, Vertex Ventures, Vintage Investment Partners","confidence":9,"key_topics":["funding","valuation","product and R&D team","platform experience","customer data"],"date_of_event":"2021-03-18","valuation_amount":"$1.4 billion","impact_on_company":"growth-positive","investment_amount":"$230 million","structured_issues":["Expand"],"acquisition_amount":null,"structuredIssuesShow":"#Expand","entityGrowthIconPath":"url(/assets/circle-green.svg);"},"sentiment":"growth-positive","analysisId":"CT7nnKXJTzU8SYqv70GexUkB947kTvnyaBLz1wKwJOn9y4LPChnamO","news_summary":"Yotpo raises $230 million to become Israel's newest unicorn","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"a4f2d781-5bc4-4c35-960c-32a7034ef87d","date":"Feb 28, 2021","link":"https://www.calcalistech.com/ctech/articles/0,7340,L-3895901,00.html","source":"www.calcalistech.com","visible":1,"analysis":{"tags":"fundraising, valuation","company":"Yotpo Inc.","layoffs":null,"summary":"Tel Aviv-based marketing service Yotpo Inc. is raising $200 million at a $1.3 billion valuation. The funding round is nearing completion and new international funds are participating alongside existing backers. Yotpo, founded in 2011, develops a platform that aids e-commerce websites in marketing their products online. The company plans to use the new funds to recruit new employees and acquire additional companies. Yotpo has experienced a significant increase in customers and revenue since 2017, and anticipates doubling its income in the next two years due to the boost in e-commerce caused by the Covid-19 outbreak.","partners":null,"customers":"Patagonia, Bob’s Discount Furniture, Drunk Elephant, MVMT Watches, Gymshark, Rebecca Minkoff","investors":null,"confidence":8,"key_topics":["Fundraising","Valuation","Acquisitions","Customer growth","E-commerce"],"date_of_event":"Unknown","valuation_amount":"$1.3 billion","impact_on_company":"growth-positive","investment_amount":"$200 million","structured_issues":["Investment","Expand"],"acquisition_amount":null,"structuredIssuesShow":"#Investment  #Expand","entityGrowthIconPath":"url(/assets/circle-green.svg);"},"sentiment":"growth-positive","analysisId":"cDJRMhYqOfTMGoJPZwFJ5LTzFklVdwI12qgdVQSv3jszbDflH6X5TD","news_summary":"Yotpo seeking unicorn status with new $200 million funding round","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"2b8c0885-6ce1-4bec-92ff-2141c93cf775","date":"Aug 4, 2020","link":"https://en.globes.co.il/en/article-yotpo-raises-75m-at-valuation-of-nearly-1b-1001338242","source":"en.globes.co.il","visible":1,"analysis":{"tags":"eCommerce marketing","company":"Yotpo","layoffs":null,"summary":"Yotpo, an Israeli SaaS-based eCommerce marketing platform, has completed a $75 million Series E financing round, bringing the total amount raised by the company to $176 million. The financing round was closed at a valuation of nearly $1 billion. Yotpo helps retail brands accelerate online revenue growth and has seen a significant increase in customers and annual recurring revenue. The company plans to double its revenue within the next two years. The funding will be used to advance Yotpos mission of creating an industry-defining eCommerce marketing platform. Yotpo aims to build a fully integrated platform that empowers businesses to create exceptional commerce experiences.","partners":null,"customers":null,"investors":["Adam Fisher","Bessemer Venture Partners","Access Industries","Vertex Ventures","Hanaco"],"confidence":9,"key_topics":["SaaS-based","financing round","valuation","revenue growth","expansion"],"date_of_event":"August 4, 2020","valuation_amount":"$1 billion","impact_on_company":"growth-positive","investment_amount":"$75 million","structured_issues":["Investment","Expand"],"acquisition_amount":null,"structuredIssuesShow":"#Investment  #Expand","entityGrowthIconPath":"url(/assets/circle-green.svg);"},"sentiment":"growth-positive","analysisId":"sgCq8n8iwIUNHgYOyhngnE7iDrBmhdUJ6QOsNmkskWoarWMgwpp1TN","news_summary":"Yotpo raises $75m at valuation of nearly $1b","analysisStructuredIssuesDisplay":"block","analysisImpactOnCompanyDisplay":"block"},{"id":"648cda8f-8910-4d90-8bbd-8595822d68ef","date":"Aug 4, 2020","link":"https://www.calcalistech.com/ctech/articles/0,7340,L-3843407,00.html","source":"www.calcalistech.com","visible":1,"analysis":{"tags":"fundraising","company":"Yotpo Inc.","layoffs":null,"summary":"Tel Aviv-based marketing service Yotpo Inc. has completed a $75 million series E financing round led by Adam Fisher of Bessemer Venture Partners. The company plans to use the funds to recruit employees and continue acquiring companies. Yotpo has experienced significant growth in customers and revenue since its last financing round in 2017. The Covid-19 pandemic has accelerated the reliance on e-commerce, leading to increased demand for Yotpos products. The company aims to build a platform that unites various solutions for e-commerce businesses. 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