Annoto

Engagement and Collaboration Tools for Websites with Video Content

Education & Knowledge Technologies
Private
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Company Overview

Snapshot

Founded in March 2015 by Hen Eytan, Kirill Slavkin, and Genadi Sokolov, Annoto operates with 11–50 employees. The company has raised $2.9M across 5 funding rounds from 7 investors. In December 2017, Annoto secured a grant from the IIA.

Business overview

Annoto provides an in-video collaboration and engagement solution designed to transform passive video streaming into an active group experience. Its core technology enables threaded discussions and call-to-action tools directly within video content, integrating seamlessly with various websites and media platforms. The company serves markets within the Education & Knowledge Technologies sector, focusing on enhancing engagement in areas like e-learning, higher education, and K-12, and also caters to publishers and content providers.

Strategic signal

In December 2019, Annoto was highlighted by NYU Steinhardt for its ability to increase course engagement, underscoring the company's validated impact within the educational technology landscape. This recognition signals Annoto's effectiveness in fostering interactive learning environments and its potential for broader adoption in academic and corporate training settings, demonstrating a clear value proposition for investors in the EdTech space.

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Company Intelligence Q&A

What is Annoto's primary offering?
Annoto offers an in-video collaboration and engagement solution that transforms passive video content into an active group experience, enabling threaded discussions and calls-to-action directly within videos.
When was Annoto founded and by whom?
Annoto was founded in March 2015 by Co-Founders Hen Eytan, Kirill Slavkin, and Genadi Sokolov.
How many employees does Annoto have?
Annoto operates with 11–50 employees.
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