Company Overview
Snapshot
Founded in January 2012 by Alon Katz and Shlomi Torgeman, BTB Be The Bank operates with 51–200 employees. The company has secured $500,000 across one funding round. In March 2023, BTB Be The Bank expanded its operations by opening a new branch in Netanya, Israel, reflecting its growth and increasing market presence.
Business overview
BTB Be The Bank operates a crowd-lending platform designed to connect private individuals and businesses with small to midsize businesses seeking financing. The company's core offering allows lenders to earn annual returns by providing capital, while borrowers can access loans up to 500,000 NIS for three to five years. BTB Be The Bank serves the financial services sector, specifically focusing on credit and investment management, and operates within the Fintech & Insurtech industry, utilizing P2P technology for its lending solutions.
Strategic signal
In March 2023, BTB Be The Bank expanded its physical presence by opening a new branch in Netanya, Israel, following significant employee growth from 50 to 80 within 18 months. This expansion signals a strategic move to capture a larger share of the Israeli small and medium-sized business lending market, demonstrating strong operational growth and a commitment to broader market penetration beyond its Tel Aviv base.
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- What is BTB Be The Bank's primary business model?
- BTB Be The Bank operates as a crowd-lending platform, facilitating loans from private individuals and businesses to small and medium-sized enterprises in Israel.
- When was BTB Be The Bank founded and by whom?
- BTB Be The Bank was founded in January 2012 by Alon Katz and Shlomi Torgeman.
- What was a key strategic development for BTB Be The Bank in March 2023?
- In March 2023, BTB Be The Bank expanded its operations by opening a new branch in the Sapir industrial area in Netanya, Israel, driven by its growth from 50 to 80 employees.
- What was a significant market event involving BTB Be The Bank in May 2023?
- In May 2023, BTB Be The Bank was reported to be in discussions to acquire part of Tarya's credit portfolio, a peer-to-peer loan platform facing a financial crisis, indicating BTB's potential for market consolidation.
- What was BTB Be The Bank's proposal to the Israeli Minister of Finance in October 2023?
- In October 2023, BTB Be The Bank proposed offering state-guaranteed loans to businesses affected by the war in Israel.