Bigabid

Bigabid Overview

Bigabid is a data-driven, data-science-focused solution designed for performance marketing in the mobile advertising industry. Through real-time optimization and user profiling, Bigabid leverages unrefined user data and aggregates it into actionable audience profiles based on key behavior, location, and content trends. Data is obtained by Bigabid through its ongoing media-acquisition activities and by reviewing the advertisers historical data. Bigabid zooms in on the most relevant, highly actionable users and builds profiles based on them. Coupled with multiple layers of mobile-specific data, and with the scale and reach of programmatic media buying, these profiles allow Bigabid to hit its users KPIs on ad campaigns, eliminate waste, and improve its predictive capabilities for the next campaign.

Cumulative Funding Raised Over Time ($)

Latest News

Feb 4, 2025 · www.calcalistech.com

growth-positive

Bigabid raises $25 million Series A to boost gaming adtech growth | CTech

Bigabid, a data-driven ad-tech company specializing in machine learning solutions, has raised $25 million in a Series A round. The investment will be used to expand its media activity in the gaming sector and strengthen its development team. The company has signed a cooperation agreement with MobilityWare, a gaming company, to enhance its presence in the gaming industry. Bigabids platform processes vast amounts of data and excels in targeting ads to specific audiences. The company has grown significantly, doubling its revenue annually and expanding its workforce from 20 to 100 employees. Its clients include leading gaming companies such as Playtika, SciPlay, Zynga, and Papaya.

InvestmentPartnersExpandCustomers

Aug 23, 2016 · www.geektime.co.il

growth-positive

גיוס: BIGABID מגייסת 2 מיליון דולר כדי להחליף את קנייני המדיה והאנליסטים

Israeli startup BIGABID has raised $2 million in a seed funding round led by Nefatli Fund and joined by several angels. BIGABID develops technology for real-time optimization within various digital advertising exchanges. The company aims to make media buying more efficient by using artificial intelligence to analyze user behavior and target the most relevant users for app developers. The technology can track user actions, identify engaged users, and determine which users are more likely to make purchases. BIGABIDs algorithmic approach aims to replace media buyers and analysts by automatically buying media, analyzing data, and optimizing campaigns. The company was founded a year ago and plans to expand its team.

Investment

Funding

Team Members

3

Employees: 51-200

Web & Social Links

Locations

Derech Menachem Begin 52, Tel Aviv-Yafo, Israel

401 Park Ave S, New York, New York, USA

Photos & Videos

1 item(s)

Bigabid Internal

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