Boldwin

Video Supply-side Platform for Publishers

Business Software
Private
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Company Overview

Snapshot

Founded in December 2016 by Jacob Nizri and Amit Tapiro, Boldwin operates with 11–50 employees. The company is in the Pre-Funding stage and in December 2019, Boldwin acquired MyCast.

Business overview

Boldwin provides a video supply-side platform designed for publishers to generate additional revenue and optimize cost per impression. The company's core product, Nicole, offers integration capabilities, a flexible rules engine, deep audience-based and lookalike targeting, and leverages extensive data points from first and third parties. Boldwin aims to help advertisers achieve mass exposure and impact their target audiences, primarily serving the media and entertainment industries within the advertising platforms sector.

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Company Intelligence Q&A

When was Boldwin founded and by whom?
Boldwin was founded in December 2016 by Jacob Nizri and Amit Tapiro.
What is Boldwin's primary product?
Boldwin's primary product is Nicole, a proprietary video supply-side platform that offers integration capabilities, a flexible rules engine, deep audience-based and lookalike targeting, and leverages extensive data points from first and third parties.
What is the employee size of Boldwin?
Boldwin currently has 11–50 employees.
What is Boldwin's current funding stage?
Boldwin is currently in the Pre-Funding stage, indicating it is in the early phases of seeking external investment to develop its product and operations.
Has Boldwin made any acquisitions?
In December 2019, Boldwin acquired MyCast.
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