Charm Security

Company Overview

Snapshot

Founded in January 2025 by Roy Zur and Avichai Ben, Charm Security operates with 11–50 employees. The company has raised $8 million across one funding round from one investor, Team8. In March 2025, Charm Security emerged from stealth mode, announcing its seed funding and its platform designed to combat social engineering and human-centric fraud.

Business overview

Charm Security offers an AI-powered customer security platform that protects financial institutions and their clients from social engineering, scams, and human-centric fraud. Its core technology utilizes a proprietary Human Vulnerabilities, Exposures, and Exploits (HVE) model, which integrates behavioral science with real-time AI analysis to detect psychological manipulation. The platform intervenes during high-risk transactions to prevent fraudulent fund transfers, providing a prevention agent for autonomous intervention, a copilot for fraud analysts, and a customer interface for incident reporting. Charm Security targets the financial services industry, addressing the growing threat of authorized push payment (APP) and AI-driven scams, and operates within the Cyber Security sector, specifically focusing on Security Operations and GRC & Vulnerability.

Strategic signal

In September 2025, Charm Security announced a strategic partnership with Give an Hour, a non-profit providing mental health services. This collaboration is significant as it integrates the experiences of scam victims and mental health professionals into Charm Security's AI model, enhancing its ability to prevent scams by understanding the human element of fraud. This partnership signals a proactive approach to fraud prevention that extends beyond technical solutions, addressing the psychological tactics used in scams and providing a more holistic defense for financial institutions and their customers.

Company Intelligence Q&A

What is Charm Security's primary focus in cybersecurity?

Charm Security focuses on preventing social engineering, scams, and human-centric fraud for financial institutions and their customers. The company's AI-powered platform uses behavioral science and real-time AI analysis to identify and intervene when users are being psychologically manipulated during high-risk transactions.

When did Charm Security emerge from stealth mode and announce its initial funding?

Charm Security emerged from stealth mode in March 2025, announcing it had secured $8 million in seed funding. This round was led by Team8, with the capital intended to expand the team, accelerate product development, and establish strategic partnerships.

What is the significance of Charm Security's partnership with Give an Hour?

In September 2025, Charm Security partnered with Give an Hour, a non-profit offering mental health services. This collaboration aims to integrate the experiences of scam victims and mental health professionals into Charm Security's AI model, enhancing its scam prevention capabilities and providing training for financial institutions to support victims.

Who are the founders of Charm Security?

Charm Security was co-founded by Roy Zur, who serves as CEO, and Avichai Ben, who holds the position of CTO.

What technology does Charm Security leverage to combat fraud?

Charm Security utilizes a proprietary Human Vulnerabilities, Exposures, and Exploits (HVE) model. This model combines behavioral science with real-time AI analysis to detect psychological manipulation and intervene at the human layer to disrupt fraudulent attempts before funds are transferred.