Company Overview
Snapshot
Founded in July 2010, GeoEdge operates with 51–200 employees, providing ad verification and transparency solutions. The company gained significant attention in January 2020 when MAIRDUMONT NETLETIX adopted its solution to enhance ad security and quality.
Business overview
GeoEdge delivers ad verification and transparency solutions for the online and mobile advertising ecosystem. The company's core technology helps ensure high ad quality and a safe user experience by guarding against noncompliance, malware, inappropriate content, data leakage, and performance issues. GeoEdge serves publishers, ad platforms, exchanges, and networks, utilizing proprietary proxy and VPN servers across more than 130 global locations to monitor and protect ad inventory within the Business Software sector, specifically focusing on Advertising Platforms and Cyber Security.
Strategic signal
In January 2020, MAIRDUMONT NETLETIX integrated GeoEdge's solution to boost ad security and quality. This partnership signals GeoEdge's continued relevance and effectiveness in the ad tech industry, demonstrating its capability to provide robust protection against malicious advertising and enhance overall ad ecosystem integrity, which is a critical concern for advertisers and publishers alike.
Log in to access full profile ›Company Intelligence Q&A
- What is GeoEdge's primary focus?
- GeoEdge specializes in providing ad verification and transparency solutions for the online and mobile advertising ecosystem, ensuring high ad quality and a safe user experience.
- When did GeoEdge unveil its video ad verification solution?
- In May 2015, GeoEdge unveiled its video ad verification solution, marking a significant product development for the company.
- What was a key partnership announced by GeoEdge in 2018?
- In March 2018, InMobi partnered with GeoEdge to regulate ad quality standards and enhance user experience, demonstrating GeoEdge's role in industry collaborations.
- What critical security issue did GeoEdge researchers uncover in September 2019?
- In September 2019, GeoEdge researchers uncovered malicious auto-redirect ads in programmatic VPAID video inserted in sandboxed iFrames, highlighting the company's expertise in identifying emerging ad threats.
- Which company adopted GeoEdge's solution in January 2020?
- In January 2020, MAIRDUMONT NETLETIX began using GeoEdge's solution to increase the security and quality of its ads.