LEADERS

Company Overview

Snapshot

Founded in January 2017 by Eran Nizri, LEADERS operates with 11–50 employees. The company was acquired by Stagwell in July 2024.

Business overview

LEADERS develops imai, a comprehensive SaaS solution designed to standardize key performance indicators, automate workflow, and streamline processes for agencies. The platform facilitates the discovery, activation, execution, management, and measurement of influencer marketing campaigns, serving the advertising and marketing industries. It operates within the Business Software sector, specifically focusing on Sales & Marketing Solutions and Advertising Platforms, leveraging Artificial Intelligence.

Strategic signal

The acquisition of LEADERS by Stagwell in July 2024 significantly bolsters Stagwell's global influencer marketing capabilities with AI technology. This integration into Stagwell's PRophet Comms Tech Suite indicates a strong market validation for LEADERS' SaaS platform and its specialization in influencer marketing and social commerce. For investors, this signals a successful exit and the increasing strategic importance of AI-enabled solutions in the marketing technology landscape.

Company Intelligence Q&A

What was the most significant recent corporate milestone for LEADERS?

In July 2024, LEADERS was acquired by Stagwell, a marketing network, to enhance its global influencer marketing capabilities with AI.

What is the primary product offered by LEADERS?

LEADERS offers imai, a comprehensive SaaS solution that standardizes key performance indicators, automates workflow, and streamlines processes for influencer marketing campaigns.

Who founded LEADERS?

LEADERS was founded by Eran Nizri.

Which major brands are clients of LEADERS?

LEADERS' clients include Nespresso, Samsung, Colgate-Palmolive, Coca-Cola, Playtika, Estée Lauder, and Superdry.

When was LEADERS founded?

LEADERS was founded in January 2017.