Inception XR

Company Overview

Snapshot

Founded in January 2016 by Benny Arbel, Effi Wizen, and Dana Porter, Inception XR operated with 1-10 employees. The company raised $15 million across one funding round and was acquired by Relias in March 2025.

Business overview

Inception XR is an educational technology software house specializing in immersive media, leveraging virtual reality (VR), augmented reality (AR), and 3D platforms to deliver learning outcomes. The company's core technology enables the creation of immersive applications used by millions globally. It serves industry leaders in healthcare, K–12 education, and telecommunications, transforming training and education for stakeholders and customers. Inception XR operates within the Media & Entertainment Technologies sector, focusing on digital content distribution, and also targets healthcare providers, consumers (specifically children), and the education sector.

Strategic signal

In March 2025, Inception XR was acquired by Relias, a move that significantly expands Relias' learning modalities by integrating Inception XR's extended reality training solutions. This acquisition signals a strong validation of immersive VR/AR technology for professional training, particularly in critical sectors like healthcare, and positions Inception XR's technology for broader adoption and impact within a larger corporate framework.

Company Intelligence Q&A

What was the most significant corporate development for Inception XR?

Inception XR was acquired by Relias in March 2025. This acquisition aimed to expand Relias' learning offerings by incorporating Inception XR's VR technology for training solutions.

What was Inception XR's total capital raised before its acquisition?

Inception XR raised $15 million in a Series A funding round in August 2017, led by RTP Ventures.

Which investor participated in Inception XR's funding round?

In August 2017, Inception XR secured $15 million in Series A funding from RTP Ventures.

Did Inception XR have any notable partnerships or customer wins in the healthcare sector?

In December 2022, Inception XR won a contract with the US Centers for Disease Control and Prevention (CDC) to provide its virtual reality platform for training frontline healthcare workers in infection control.

What was Inception XR's involvement with augmented reality for children's content?

In August 2021, Inception XR's founder and CMO discussed how AR helps children read more through their product, Bookful, which brings books to life in augmented reality. In October 2020, Inception XR partnered with Mattel to add AR books from Barbie and Thomas & Friends to the Bookful platform.