InfiniGrow
AI-powered Marketing Planning and Analytics Platform
Company Overview
Snapshot
Founded in September 2016 by Daniel Meler and Dor Lahav, InfiniGrow operates with 11–50 employees. The company raised $6 million across 4 funding rounds from 10 investors. In January 2026, InfiniGrow was acquired by Amplitude.
Business overview
InfiniGrow provides an AI-powered marketing planning and analytics platform designed to optimize marketing campaigns across all channels. Its core technology uses proprietary data algorithms and an AI engine to offer ongoing recommendations, helping marketing teams focus on optimal channel mixes, dynamically reallocate budgets for maximum performance, and measure the impact of their marketing investments. The company serves enterprises and SMBs in the Business Software sector, specifically within Sales & Marketing Solutions and Advertising Platforms.
Strategic signal
In January 2026, InfiniGrow was acquired by Amplitude. This acquisition signals a strategic move by Amplitude to integrate advanced revenue analytics capabilities for marketers, highlighting the increasing importance of AI-driven tools in optimizing marketing spend and demonstrating InfiniGrow's validated technology and market relevance.
Log in to access full profile ›Company Intelligence Q&A
- When was InfiniGrow acquired and by whom?
- InfiniGrow was acquired by Amplitude in January 2026.
- Which investors participated in InfiniGrow's funding rounds?
- InfiniGrow raised capital from investors including AnD Ventures and New Era Capital Partners.
- What is InfiniGrow's primary focus in the market?
- InfiniGrow focuses on providing an AI-powered platform for marketing planning and analytics, helping B2B marketers optimize budget allocation and campaign performance.
- When did InfiniGrow launch its AI-driven marketing planning solution?
- InfiniGrow launched its AI-driven Marketing Planning Software as a Service (SaaS) solution in September 2018.
- What was a key finding from InfiniGrow's research regarding B2B marketers?
- Research from InfiniGrow in June 2019 indicated that B2B marketers were increasingly turning to platforms like LinkedIn and Quora, with expected ad spend increases of 26% and 28% respectively, moving beyond the Google/Facebook duopoly.