Company Overview
Snapshot
Founded in April 2009 by Yoni Bloch, Barak Feldman, and Tal Zubalsky, Eko operates with over 500 employees. The company has raised $87.45 million across 4 funding rounds from 10 investors. A significant milestone for Eko was its partnership with Walmart in October 2018 to create W*E Interactive Ventures, focusing on interactive content.
Business overview
Eko is a media and technology company that pioneers an innovative medium enabling viewers to shape stories as they unfold. Its core technology delivers streaming, interactive video experiences where viewers actively affect narrative, live-action entertainment on various devices including smartphones, tablets, PCs, and soon VR headsets, game consoles, and smart TVs. Eko serves brands by engaging audiences with customized, native video advertising and operates within the Business Software sector, specifically in Sales & Marketing Solutions and Advertising Platforms, targeting enterprise and professional services in marketing, sales, and advertising.
Strategic signal
In October 2018, Eko announced a joint venture with Walmart, W*E Interactive Ventures, with Walmart investing $250 million. This partnership signals a significant validation of Eko's interactive video technology and its potential to transform retail and entertainment content, providing a strong growth catalyst for the company's platform and market reach.
Log in to access full profile ›Company Intelligence Q&A
- What is Eko's primary business?
- Eko is a media and technology company specializing in interactive video solutions that allow viewers to influence the narrative of live-action entertainment as it unfolds.
- When was Eko founded and by whom?
- Eko was founded in April 2009 by Yoni Bloch, Barak Feldman, and Tal Zubalsky.
- What was the significance of the partnership with Walmart?
- In October 2018, Eko partnered with Walmart to create W*E Interactive Ventures, a joint venture focused on developing interactive content, with Walmart investing $250 million.
- Which investors participated in Eko's May 2013 funding round?
- In May 2013, Eko received funding from investors including Sequoia Capital.
- What was a key development for Eko in June 2016?
- In June 2016, Eko secured a funding round with investment from Sony Pictures Entertainment.