Company Overview
Snapshot
Founded in April 2006 by Yoav Izhar-Prato, Nir Cohen, and Alon Sheafer, Skai operates with over 700 employees. The company has raised $51.66M across 8 funding rounds from 6 investors.
Business overview
Skai provides an omnichannel marketing platform designed for performance advertising. The company's core technology leverages AI to help marketers integrate and manage campaigns across various digital channels, including retail media, paid search, paid social, and app marketing. Skai serves brands and agencies, offering data, insights, marketing execution, and measurement tools to drive growth in the digital advertising landscape. It operates within the Business Software sector, specifically focusing on Advertising Platforms and Data Analysis & Decision Support.
Strategic signal
In June 2021, Kenshoo rebranded to Skai, signaling a strategic pivot to meet the evolving demands of universal e-commerce adoption and to offer faster, smarter go-to-market solutions for brands and retailers. This rebrand indicates the company's commitment to adapting its platform to the rapidly changing digital commerce ecosystem, positioning itself as a key player in omnichannel marketing.
Log in to access full profile ›Company Intelligence Q&A
- What was a significant recent operational change at Skai?
- In June 2026, Skai retools its global operations model, affecting approximately 100 employees, indicating a strategic adjustment in its organizational structure.
- What was a key strategic move for Skai in 2021?
- In June 2021, Kenshoo rebranded to Skai, signaling a strategic shift to align with massive universal e-commerce adoption and to better serve go-to-market brand and retailer needs.
- What was a notable acquisition made by Skai (then Kenshoo)?
- In December 2020, Kenshoo acquired Signals Analytics, a marketing intelligence company, to bolster its offerings in the marketing sector.
- What was a recent partnership for Skai in the retail media space?
- In February 2022, Skai expanded its API integration with CitrusAd, aiming to offer brands and agencies faster retailer network growth.