Company Overview
Snapshot
Founded in May 2017 by Alon Melchner, Mixed.Place operates with 1-10 employees. The company has secured $750,000 across one funding round from one investor. In February 2019, Mixed.Place completed projects with European retail chains Billa and Ahold-Delhaize, integrating its mixed reality content.
Business overview
Mixed.Place is developing a platform that enables users to position mixed-reality digital content over the physical world. Its solution combines Mixed Reality and Metaverse experiences, primarily targeting the retail sector to enhance sales, engagement, and loyalty, while also aiming to reduce manpower costs and improve service. The company's technology allows users to design, build, and share digital overlays for precise integration into physical indoor and outdoor spaces.
Strategic signal
In November 2020, Partner TV launched a mixed reality game app for a Netflix Original, leveraging mixed reality technology. This event highlights the increasing adoption of mixed reality in entertainment and content delivery, signaling a growing market for Mixed.Place's infrastructure and content creation capabilities.
Log in to access full profile ›Company Intelligence Q&A
- What is Mixed.Place's core offering?
- Mixed.Place develops a platform that allows users to position mixed-reality digital content over the physical world, combining Mixed Reality and Metaverse experiences for various applications, including retail.
- Who founded Mixed.Place and when?
- Mixed.Place was founded in May 2017 by Alon Melchner.
- Which notable customers has Mixed.Place worked with?
- In February 2019, Mixed.Place completed projects integrating its mixed reality content with European retail chains Billa and Ahold-Delhaize.
- What was a significant early investment in Mixed.Place?
- In March 2018, Mixed.Place raised a $750,000 seed round from PPI Worldwide Group, an advertising agency.
- What is Mixed.Place's patent activity?
- Mixed.Place has filed 15 patent applications related to its AR cloud infrastructure and mixed reality technology.