Notch

Insurance Products for Digital Assets

Fintech & Insurtech
Private
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Company Overview

Snapshot

Founded in May 2021 by Rafael Broshi, Yuval Peled, and Elool Jacoby, Notch operates with 11–50 employees. The company has raised $44 million across 3 funding rounds from 9 investors.

Business overview

Notch specializes in providing insurance products tailored for digital assets, such as Instagram accounts. The company integrates underwriting guidelines, including multifactor authentication, to mitigate the risks associated with account theft. Operating within the Fintech & Insurtech sector, Notch delivers enterprise solutions and risk management platforms, serving both enterprises and social media markets globally, with a focus on Israel and the Americas.

Strategic signal

In March 2026, Notch raised a Series A round, signaling strong investor confidence in its approach to agentic AI for regulated industries. This funding, led by Headline, highlights the growing recognition of AI's potential in transforming sectors like insurance and healthcare, positioning Notch at the forefront of solving complex enterprise adoption challenges with specialized domain expertise.

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Company Intelligence Q&A

What was Notch's most recent funding round?
The round was led by Headline, with participation from Illuminate Financial Management.
When did Notch raise its Seed funding round?
Lightspeed Venture Partners led this round, with Munich Re Ventures also participating.
Who are the founders of Notch?
Notch was founded by Rafael Broshi, Yuval Peled, and Elool Jacoby.
What is Notch's core business?
Notch provides insurance products for digital assets, such as Instagram accounts, by integrating underwriting guidelines like multifactor authentication to reduce the risk of account theft.
What was a key strategic insight shared by Notch's CEO regarding AI?
In June 2026, Notch co-founder and CEO Rafael Broshi stated that the strongest AI startups will build their competitive advantage around regulation, domain expertise, and solving the “last-mile” challenges of enterprise adoption.
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