NovoRoll

Out-stream Video Ad Units

Business Software
Private
Follow

Company Overview

Snapshot

Founded in January 2015 by Oded Pelled, NovoRoll operates with 1–10 employees. The company has secured funding across one round. In July 2017, NovoRoll secured $2.5 million in growth capital from Silicon Valley Bank to enhance its cross-device video advertising platform.

Business overview

NovoRoll is an advertising technology company that develops out-stream video ad units. The company's core technology helps publishers, SSPs, and ad networks monetize their traffic by introducing high-paying, native, and interstitial video formats. NovoRoll's solution is designed to integrate seamlessly with various ad-serving platforms, supporting both VAST and VPAID formats, and operates within the Business Software sector, specifically focusing on Advertising Platforms.

Strategic signal

In July 2017, NovoRoll secured $2.5 million in growth capital from Silicon Valley Bank. This funding was earmarked to enhance its cross-device video advertising platform and fuel expansion into European and APAC markets. This signals a strategic move towards global market penetration and technological advancement in video advertising solutions.

Log in to access full profile

Company Intelligence Q&A

What is NovoRoll's primary focus?
NovoRoll focuses on providing out-stream video ad units to help publishers, SSPs, and ad networks monetize their traffic through high-paying, native, and interstitial video formats.
When was NovoRoll founded?
NovoRoll was founded in January 2015.
How many employees does NovoRoll have?
NovoRoll currently has 1–10 employees.
What significant funding did NovoRoll receive?
In July 2017, NovoRoll secured growth capital from Silicon Valley Bank to enhance its cross-device video advertising platform and support its expansion into European and APAC markets.
Which markets does NovoRoll serve?
NovoRoll serves global markets, providing solutions for desktop and mobile ad units.
Log in to access full profile