Company Overview
Snapshot
Founded in July 2013 by Daniel Kushner and Liad Guez, Oktopost operates with 51–200 employees. The company has secured funding across two rounds from four investors, including lead investor 2B.VC. In July 2021, Oktopost received an investment round from Expansion Venture Capital and PLUS Ventures.
Business overview
Oktopost provides a fully integrated platform for B2B social media marketing, employee advocacy, and revenue attribution. Its core technology facilitates the management, scheduling, and measurement of social content, integrating natively with major marketing automation platforms like Eloqua, Marketo, and Pardot. The company serves the business software sector, enabling enhanced lead-nurturing and scoring through social activity data for B2B marketers and enterprises globally.
Strategic signal
In June 2025, Oktopost acquired Milk Video to enhance its video marketing capabilities for B2B marketing teams. This strategic acquisition signals Oktopost's commitment to expanding its platform's functionalities and adapting to the growing importance of video content in B2B marketing strategies, offering a more comprehensive solution to its clients.
Log in to access full profile ›Company Intelligence Q&A
- What was a significant acquisition made by Oktopost?
- In June 2025, Oktopost acquired Milk Video to elevate video marketing capabilities for B2B marketing teams, expanding its platform's offerings.
- When did Oktopost acquire CliClap?
- In July 2020, Oktopost acquired the assets of CliClap, an AI website content engine, to further enhance its content capabilities.
- What was a key partnership established by Oktopost in 2018?
- In August 2018, Oktopost became a HubSpot Connect Certified Partner, integrating its social media management platform with HubSpot's marketing ecosystem.
- When did Oktopost open its first UK bureau?
- In April 2019, Oktopost opened its first UK bureau in London, marking an expansion of its international presence.
- What was a notable recognition Oktopost received in 2018?
- In February 2018, Oktopost was selected by Marketo as 'Technology Partner of the Year', highlighting its strong integration and value within the Marketo ecosystem.