Company Overview
Snapshot
Founded in July 2013 by Daniel Kushner and Liad Guez, Oktopost operates with 51–200 employees. The company has secured $20.8 million in total capital across two funding rounds from four investors. In July 2021, Oktopost received an investment from Expansion Venture Capital and PLUS Ventures.
Business overview
Oktopost provides a fully integrated platform for B2B social media marketing, employee advocacy, and revenue attribution. Its core technology facilitates the management, scheduling, and measurement of social content, with native integrations into major marketing automation platforms such as Eloqua, Marketo, and Pardot. This enables enhanced lead-nurturing and scoring by leveraging social activity data, serving the business software sector and enterprises globally.
Strategic signal
In June 2025, Oktopost acquired Milk Video to enhance its video marketing capabilities for B2B marketing teams. This strategic acquisition signals Oktopost's commitment to expanding its platform's functionalities, integrating advanced video content tools to meet evolving B2B marketing demands, and strengthening its position in the competitive social media management landscape.
Log in to access full profile ›Company Intelligence Q&A
- What was a significant acquisition made by Oktopost?
- In June 2025, Oktopost acquired Milk Video to elevate video marketing capabilities for B2B marketing teams, expanding its platform's offerings.
- When did Oktopost acquire CliClap?
- In July 2020, Oktopost acquired the assets of CliClap, an AI website content engine, to further enhance its content capabilities.
- What was a key partnership established by Oktopost in 2018?
- In August 2018, Oktopost became a HubSpot Connect Certified Partner, integrating its social media management platform with HubSpot's marketing ecosystem.
- When did Oktopost open its first UK bureau?
- In April 2019, Oktopost opened its first UK bureau in London, marking an expansion of its international presence.
- What was a notable recognition Oktopost received in 2018?
- In February 2018, Oktopost was selected by Marketo as 'Technology Partner of the Year', highlighting its strong integration and value within the Marketo ecosystem.