Persona.ly

Personalized Monetization Solutions

Business Software
Private
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Company Overview

Snapshot

Founded in January 2014 by Ofir Pasternak, Persona.ly operates with 11–50 employees. The company specializes in personalized monetization solutions and mobile application distribution, and in February 2018, it joined Adjust's Coalition Against Ad Fraud, signaling its commitment to industry best practices.

Business overview

Persona.ly is a global technology company that provides personalized monetization solutions and mobile application distribution services. It develops smart tools designed to help game and app developers maximize revenues while enhancing user experience. Utilizing proprietary technology, Persona.ly offers advanced tools for in-app advertising and risk-free user acquisition models. The company focuses on end-user experience and data-driven insights to provide a robust targeting and segmentation engine, aiming to increase ROI for its clients. Persona.ly operates within the Business Software sector, specifically targeting the Sales & Marketing Solutions and Advertising Platforms categories.

Strategic signal

In February 2018, Persona.ly joined Adjust's Coalition Against Ad Fraud. This move is significant as it demonstrates the company's proactive stance against fraudulent activities in the mobile advertising ecosystem, aligning with industry efforts to ensure transparency and trust. For investors, this signals a commitment to ethical practices and a focus on delivering high-quality, verifiable results for clients, which can enhance long-term value and market reputation in the competitive ad-tech landscape.

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Company Intelligence Q&A

When was Persona.ly founded?
Persona.ly was founded in January 2014.
Who founded Persona.ly?
Persona.ly was founded by Ofir Pasternak.
What is Persona.ly's primary focus?
Persona.ly focuses on personalized monetization solutions and mobile application distribution, helping developers maximize revenues and acquire quality users.
What significant industry initiative did Persona.ly join?
In February 2018, Persona.ly joined Adjust's Coalition Against Ad Fraud, demonstrating its commitment to combating fraudulent activities in mobile advertising.
What kind of clients does Persona.ly serve?
Persona.ly serves game and app developers, providing tools for in-app advertising and user acquisition.
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