Piggy

Company Overview

Snapshot

Founded in August 2020 by Shaul Olmert and Ilan Leibovich, Piggy operates with 11–50 employees. The company has secured $7.7 million in total capital across one funding round from three investors. In November 2022, Piggy successfully raised a Seed round, led by Insight Partners.

Business overview

Piggy is a Media & Entertainment Technologies company that develops a mobile application for content creation and social sharing. The platform enables users to create personal documents and presentations using tools and features familiar from social media, such as video, audio, images, emojis, memes, and GIFs. These "piggies" are private and can be drafted, duplicated, and edited, then shared and viewed on any mobile device or web browser. Piggy targets consumers, particularly Generation Z, aiming to challenge established content creation platforms by providing an intuitive mobile-first experience.

Strategic signal

In January 2023, Piggy launched an AI product designed to facilitate the easy creation of designed content. This strategic move positions Piggy to enhance user creativity and streamline content generation, addressing concerns about automation by emphasizing personal connection and customization, which could significantly accelerate user adoption and market penetration.

Company Intelligence Q&A

When was Piggy founded and by whom?

Piggy was founded in August 2020 by Shaul Olmert and Ilan Leibovich.

What was Piggy's most recent funding round?

In November 2022, Piggy raised a Seed funding round of $7.7 million, led by Insight Partners, with participation from.

What is Piggy's core product offering?

Piggy offers a mobile application that allows users to create personal documents and presentations, incorporating various media types like video, audio, images, emojis, memes, and GIFs, designed for easy sharing and viewing on mobile and web platforms.

What is the strategic significance of Piggy's AI product launch?

In January 2023, Piggy launched an AI product to enable users to easily create designed content. This initiative aims to enhance creativity and personalization in content generation, addressing user concerns about automation by balancing efficiency with individual input.

How many employees does Piggy have?

Piggy currently has 11–50 employees.