PureSight

Company Overview

Snapshot

Founded in January 1998 by Royi Cohen, PureSight operates with 11–50 employees. The company raised $3.1M across one funding round from Blumberg Capital. PureSight was acquired by Boston Communications Group in May 2005.

Business overview

PureSight Technologies develops software tools and educational resources to create a safe online environment for children, primarily targeting parents. The company's flagship product, PureSight Multi, helps protect children from cyberbullying, internet predators, and inappropriate content on PCs and mobile devices. Utilizing proprietary Active Chat Inspector (ACI) and Active Content Recognition (ACR) technologies, PureSight operates within the Cyber Security sector, focusing on application and website security, and serves the consumer market, specifically parents and children.

Strategic signal

In May 2020, news highlighted that children spending more time online created new opportunities for predators, underscoring the continued relevance and critical need for PureSight's digital parenting tools. This indicates a persistent market demand for robust online safety solutions, validating the company's foundational mission and technology in protecting younger users.

Company Intelligence Q&A

When was PureSight acquired?

PureSight was acquired by Boston Communications Group in May 2005.

What is PureSight's primary focus?

PureSight focuses on providing a safe online environment for children through digital parenting tools and educational resources, helping parents protect against cyberbullying, predators, and inappropriate content.

What technologies does PureSight utilize?

PureSight's tools are based on proprietary technologies including Active Chat Inspector (ACI) for identifying and blocking undesirable contacts and discussions, and Active Content Recognition (ACR) for dynamically classifying and blocking undesirable websites.

What products does PureSight offer?

PureSight offers products such as iKEEPER Mobile, SURFIE, and PureSight Multi, designed to provide online safety for children on various devices.