Company Overview
Snapshot
Founded in January 2009 by Shay Harel, Rank Ranger operates with 11–50 employees. The company was acquired by Similarweb in May 2022.
Business overview
Rank Ranger provides an affordable software-as-a-service platform for SEO and marketing, catering to agencies and in-house professionals. Its core technology tracks and monitors organic, local, mobile, app, and video search rankings across numerous search engines, validates backlink data, and integrates marketing metrics from various third-party services. The platform offers fully customizable white-label reporting options, including a drag-and-drop web marketing dashboard, single sign-on client dashboards, custom URLs, and automated PDF reports. Rank Ranger operates within the Business Software sector, specifically in Sales & Marketing Solutions and Advertising Platforms, serving enterprises and professional services globally.
Strategic signal
In May 2022, Similarweb acquired Rank Ranger, a leading provider of SEO and search rank tracking solutions. This acquisition signals a consolidation within the SEO and marketing analytics space, allowing Similarweb to enhance its offerings with Rank Ranger's specialized tracking and reporting capabilities. For investors, this demonstrates strategic value in niche software solutions that can be integrated into broader analytics platforms, indicating a potential for increased market share and comprehensive service delivery.
Log in to access full profile ›Company Intelligence Q&A
- What was the most significant corporate event for Rank Ranger?
- Rank Ranger was acquired by Similarweb in May 2022. This strategic move integrated Rank Ranger's SEO and search rank tracking solutions into Similarweb's broader analytics platform.
- What is Rank Ranger's primary product offering?
- Rank Ranger offers an SEO and marketing software-as-a-service platform that provides tools for tracking and monitoring search engine rankings, validating backlink data, and integrating marketing metrics for agencies and in-house professionals.
- What kind of reporting capabilities does Rank Ranger offer?
- Rank Ranger provides fully customizable white-label reporting options, including a drag-and-drop web marketing dashboard, single sign-on client dashboards, custom URLs, and automated scheduling of branded PDF reports.
- When was Rank Ranger founded?
- Rank Ranger was founded in January 2009.
- What was the impact of Google's change to mobile search results in March 2019?
- In March 2019, Google increased the frequency of image thumbnails in mobile search results snippets, which was seen as growth-positive for companies like Rank Ranger, as it enhanced search results with visuals and offered new ways to engage users.