Supersmart

Company Overview

Snapshot

Founded in January 2015 by Barak Abitbol, Supersmart operates with 11–50 employees. The company has raised $20 million across two funding rounds from two investors. In January 2022, Supersmart secured funding for its autonomous fast checkout system, signaling continued investor confidence in its retail technology solutions.

Business overview

Supersmart develops AI-driven, fully automated checkout and plug-and-play products for brick-and-mortar retailers. Its technology transforms existing retail formats into digitalized, frictionless stores by enabling mobile self-checkout solutions and integrating a validation engine to prevent loss. The company's core products include Walk-Through, Mini Wave, and TableSmart, serving the retail and food service industries globally within the Business Software sector.

Strategic signal

In October and November 2022, Gideon Shmuel was appointed as the new CEO of Supersmart. This leadership change signals a strategic move to potentially steer the company through its next phase of growth and market expansion, particularly as it continues to deploy its autonomous checkout systems in various global markets.

Company Intelligence Q&A

What is Supersmart's primary offering?

Supersmart provides AI-powered autonomous checkout solutions for brick-and-mortar retailers, enabling fully digitalized and frictionless shopping experiences with integrated loss prevention.

When was Supersmart founded?

Supersmart was founded in January 2015.

Who was recently appointed as CEO of Supersmart?

Gideon Shmuel was appointed as the new CEO of Supersmart in October and November 2022.

What was a significant funding event for Supersmart?

In January 2022, Supersmart raised a new investment for its autonomous fast checkout system, with Millennium Food-Tech participating.

Which markets does Supersmart target?

Supersmart targets the global retail and food service markets with its AI-powered mobile self-checkout and 'grab & go' instant checkout solutions.