SyncLabel

Company Overview

Snapshot

Founded in December 2023 by Elad Horesh and Daniel Rosenfeld, SyncLabel operates with 1–10 employees. The company has raised $150,000 across one funding round. In February 2024, SyncLabel launched its first project in partnership with Central Company, HP Israel, and recycling company Cycle, focusing on smart labels to enhance recycling rates and direct consumer engagement.

Business overview

SyncLabel is a business software company that provides a SaaS platform designed for direct consumer engagement through brand labeling or packaging. Its core technology transforms products into direct communication channels using innovative smart labels and a customized CRM system. The platform simplifies smart label implementation for brands, enabling them to create consumer journeys based on trust, transparency, and loyalty. SyncLabel serves markets in North America and Europe, primarily targeting the Commerce & Retail, Media & Entertainment, and Enterprise & Professional Services sectors, with a focus on consumer goods, media, fashion, and SMBs.

Strategic signal

In February 2024, SyncLabel announced a strategic partnership with Central Company, HP Israel, and recycling company Cycle to launch its first project. This collaboration is significant as it validates SyncLabel's technology in a real-world application, demonstrating its potential to increase recycling rates through smart labels and establish direct consumer connections. For investors, this signals strong commercial traction and the ability to secure partnerships with established industry players, indicating a positive immediate forward trajectory for market penetration and impact.

Company Intelligence Q&A

What is SyncLabel's primary offering?

SyncLabel offers a SaaS platform that enables direct consumer engagement through brand labeling and packaging. This platform helps marketing managers build connected packaging campaigns by simplifying smart label implementation and providing a customized CRM system.

Who founded SyncLabel and when?

SyncLabel was founded in December 2023 by Elad Horesh, who serves as CEO, and Daniel Rosenfeld, who is the Co-founder & COO.

What was a key strategic partnership for SyncLabel in early 2024?

In February 2024, SyncLabel launched its first project in partnership with Central Company, HP Israel, and recycling company Cycle. This initiative aims to increase recycling rates through smart labels and establish direct consumer connections.

What is the total capital raised by SyncLabel to date?

SyncLabel has raised a total of $150,000 across one funding round.

Which industries and markets does SyncLabel target?

SyncLabel targets the Commerce & Retail, Media & Entertainment, and Enterprise & Professional Services sectors, with a focus on consumer goods, media, fashion, and SMBs. Its geomarkets include North America and Europe.