Company Overview
Snapshot
Founded in January 2015 by Gidon Moshkovitz, TRACXPOiNT operates with 11–50 employees. The company is a leading global provider of next-generation self-checkout grocery solutions. In October 2022, TRACXPOiNT secured an agreement with Conad del Tirreno to implement its smart cart solutions across all their stores until 2027.
Business overview
TRACXPOiNT develops AI-powered grocery cart technology, offering next-generation self-checkout solutions for the retail sector. Its core product, the Artificial Intelligence Cart (AiC) platform, integrates AI and sensor fusion technology within smart AIoT shopping carts to provide a personalized online shopping experience. The company also offers the Terminal Cart Management System and an AiC mobile app SDK. TRACXPOiNT serves grocery retailers by providing real-time analytics, aiming to increase conversions, revenue, and efficiency while reducing operating costs through enhanced customer experiences. The company operates within the Business Software sector, focusing on e-Commerce Tools, Artificial Intelligence, Machine Learning, Computer Vision, and Web platforms for the Commerce & Retail market, specifically targeting supermarkets and omni-channel distribution.
Strategic signal
In October 2022, TRACXPOiNT finalized a significant agreement with Conad del Tirreno to deploy its smart cart solutions in all their stores through 2027. This partnership signals strong market validation for TRACXPOiNT's AI-powered technology and demonstrates a clear path for growth within the European grocery retail sector, indicating a strategic expansion and long-term commitment from a major retailer.
Log in to access full profile ›Company Intelligence Q&A
- What is TRACXPOiNT's primary offering?
- TRACXPOiNT offers an Artificial Intelligence Cart (AiC) platform, which is an AI-powered smart shopping cart designed for next-generation self-checkout in grocery stores. It integrates AI and sensor fusion technology to provide a personalized shopping experience.
- Which major customer recently adopted TRACXPOiNT's technology?
- In October 2022, Conad del Tirreno reached an agreement with TRACXPOiNT to implement their DAiVi smart cart solutions in all their stores until 2027. This partnership aims to enhance the customer shopping experience and provide valuable data for the retailer.
- What technology powers TRACXPOiNT's smart carts?
- TRACXPOiNT's smart carts, such as DAiVi, utilize artificial intelligence and computer vision to automatically identify products placed or removed from the cart. They also feature a real-time positioning system and voice navigation.
- What benefits do retailers gain from TRACXPOiNT's platform?
- The TRACXPOiNT platform provides retailers with real-time analytics, aiming for increased conversions, revenue, and efficiency, and reduced operating costs by offering customers a personalized, convenient, and value-added shopping experience.
- When was TRACXPOiNT founded and by whom?
- TRACXPOiNT was founded in January 2015 by Gidon Moshkovitz.