Company Overview
Snapshot
Founded in January 2017 by David Yitzhaki, Noam Toister, and Omer Chehmer, Bookaway operates with 51–200 employees. The company has raised $81 million across 4 funding rounds from 8 investors, with Red Dot Capital Partners leading a C Round in May 2022.
Business overview
Bookaway is an online platform that digitizes ground travel services, connecting travelers with local transportation suppliers globally. The company's core offering enables users to easily find and book bus, ferry, and train tickets in advance. Bookaway serves the travel and tourism industry, targeting individual consumers and operating within the e-Commerce Tools, Web, and Mobile platforms and interfaces categories.
Strategic signal
In May 2025, Travelier (Bookaway's former name) highlighted its strategic resilience during the COVID-19 pandemic, where CEO Noam Toister pivoted from a significant revenue drop to acquiring competitors. This demonstrates the company's strong leadership and ability to navigate market downturns through strategic M&A, signaling a proactive and adaptive approach to growth in the travel-tech sector.
Log in to access full profile ›Company Intelligence Q&A
- What strategic moves did Bookaway make during the COVID-19 pandemic?
- In May 2025, Bookaway's CEO Noam Toister discussed how the company, then known as Travelier, responded to a severe revenue drop during the COVID-19 pandemic by strategically acquiring competitors. This move was part of a broader effort to strengthen the company's market position and demonstrates resilience in the face of significant industry challenges.
- What was Bookaway's total capital raised and number of funding rounds?
- Bookaway has raised a total of $81 million across 4 funding rounds. The company secured a $35 million Series C round in May 2022, a $35 million Series B round in July 2021, and earlier rounds including a Series A in February 2020 and a Seed round in January 2018.
- Which investors participated in Bookaway's C Round funding?
- In May 2022, Bookaway secured a C Round of funding with participation from investors including Red Dot Capital Partners and Aleph.
- What key management appointments did Bookaway announce in November 2023?
- In November 2023, Bookaway appointed Ronit Maller as Vice President of Finance and Eido Safrai as Vice President of R&D. These appointments were made to support the company's growth and expansion strategy.
- When did Bookaway acquire Plataforma 10?
- In March 2022, Bookaway acquired Plataforma 10 of Argentina.