Company Overview
Snapshot
Founded in January 2007 by Eli Faraggi, Inno-Bev operates with 1-10 employees. The company has raised $6 million across one funding round from Shiff Group. In February 2018, Inno-Bev received a U.S. patent for its plant-based alertness formula, WakeUp!, designed to counteract fatigue.
Business overview
Inno-Bev develops, produces, and markets beverages and nutritional supplements, focusing on its patent-protected Wakeup post-lunch drink. This product is formulated with natural standardized extracts, including guarana, ginkgo biloba, elderberry, and a unique apple sugar, to enhance alertness and cognitive performance, addressing the post-lunch dip. The company operates within the Agriculture & Food Technologies sector, specifically in Food Tech and Novel Food & Ingredients, targeting the processed foods and beverages market.
Strategic signal
In February 2018, Inno-Bev secured a U.S. patent for its plant-based alertness formula, WakeUp!, signaling strong intellectual property protection for its core product. This development is significant as it validates the scientific innovation behind their functional beverage, positioning Inno-Bev to disrupt the energy drink market with a health-conscious alternative. For investors, this patent underscores the company's potential for market differentiation and scalability through partnerships in the U.S. beverage and supplement industries.
Log in to access full profile ›Company Intelligence Q&A
- What is Inno-Bev's primary product?
- Inno-Bev's primary product is Wakeup, a patent-protected post-lunch drink designed to increase alertness and improve cognitive performance using natural extracts.
- When was Inno-Bev founded and by whom?
- Inno-Bev was founded in January 2007 by Eli Faraggi.
- What is the key technology behind Inno-Bev's Wakeup drink?
- The Wakeup drink is based on a patent-protected formula incorporating four main functional and natural standardized extracts: guarana, ginkgo biloba, elderberry, and a unique apple sugar.
- What significant intellectual property milestone did Inno-Bev achieve?
- In February 2018, Inno-Bev received a U.S. patent for its plant-based alertness formula, WakeUp!.
- What recognition has Inno-Bev's WakeUp product received?
- In September 2013, Inno-Bev's WakeUp product was awarded the 'Best Functional Drink' in its category.