XMPie

Variable Data Printing Solutions

Business Software
Acquired by Xerox on Oct, 2006
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Company Overview

Snapshot

Founded in January 2000, XMPie operates with 51–200 employees. The company has secured $3.5 million in total capital across one funding round from Jerusalem Venture Partners. A significant milestone for XMPie was its acquisition by Xerox in October 2006.

Business overview

XMPie, a Xerox company, specializes in developing leading technology for engaging customer audiences through personalized and relevant communications across various print and digital media touchpoints. Its core offerings include universal cross-media communication, personalized web-to-print solutions, and marketing portals. The company provides powerful variable data publishing software that integrates customer databases with creative content, enabling print service providers, marketing service firms, and businesses of all sizes to create personalized multiphase campaigns. XMPie Circle assists users in building and managing one-to-one multichannel marketing campaigns, offering tools for visualization, deployment, automation, and performance monitoring within the Business Software sector.

Strategic signal

In June 2020, XMPie highlighted its focus on creating personalized experiences, emphasizing the ongoing relevance of its technology in enabling businesses to deliver tailored communications. This signals a continued commitment to its core value proposition and adaptation to evolving market demands for highly individualized customer engagement strategies.

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Company Intelligence Q&A

When was XMPie acquired?
XMPie was acquired by Xerox in October 2006.
What was a notable early investment in XMPie?
In January 2001, Jerusalem Venture Partners invested $3.5 million in XMPie.
What is XMPie's primary focus in personalized communication?
XMPie focuses on enabling personalized, relevant communications across print and digital media touchpoints, including universal cross-media communication and personalized web-to-print solutions.
What is XMPie Circle?
XMPie Circle is a tool that assists users in building and managing one-to-one multichannel marketing campaigns, providing features for visualization, deployment, automation, and performance monitoring.
What was a recent strategic emphasis for XMPie?
In June 2020, XMPie emphasized its role in creating personalized experiences, showcasing its technology's ability to deliver tailored communications.
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