Citi Ventures is the strategic investment and innovation arm of Citigroup, which provides consumers, corporations, governments, and institutions with a broad range of financial services and products. Citi Ventures invests in startups that are looking to change the future of financial technology or support a better ecosystem for financial services. Citi Ventures test, refine, and launch new solutions that help people, businesses, and communities thrive. Citi Ventures invest in five key areas that are critically important to the financial services ecosystem: financial services & technology, data-analytics & machine-learning, commerce & payments, security & enterprise IT and customer experience and marketing.