CouponRoller is an eCommerce marketplace engaged in online couponing. The companys multiplatform system helps merchants drive new customers to their stores using its patent-pending Interactive Coupon. With CouponRoller, shoppers compete for high-value discounts in an engaging, gamified experience that introduces them to new online stores. The system ensures that the most lucrative discounts get maximum exposure, allowing CouponRoller to guarantee that the savings it offers are the greatest available on the web.