Follow[the]Seed is a post-seed, global venture capital firm that has developed two unique data-driven methodologies that help it review more ventures, filter out the noise, and make informed investment decisions. The first methodology is RavingFans for B2C Ventures, an SDK that is backed up by a behavioral psychology model designed to identify successful habit-forming products and services at early stages. It is a data analytics platform that detects irrational usage patterns as an indication of the emotional connection between the company's product and its customers. It can also be used to guide the start-up to focus on their most valuable customers. The second methodology is Reverse Problem Solving for B2B Ventures, which works with 25 CTOs and CIOs from some of the world's leading companies to get inside information on which markets are significant and which are overhyped. The same connections also help the company get companies' proof-of-concept trials in front of Fortune 500 clients.