Forter has developed a fully automated fraud-prevention platform that avoids a cumbersome verification process for customers. The companys triple-layered technology observes models and anomalies in online user behavior, learning from every transaction to distinguish between authenticity and fraud in order to produce an immediate approve/decline decision. The company was named a cool vendor in Cool Vendors in UEBA, Fraud Detection, and User Authentication, 2016 by the Gartner Research Group. In addition, the company was on the Forbes Fintech 50 list of 2018 and was named one of Fast Companys Top 10 Most Innovative Companies for 2018.