ASPER-HUJI Innovate - The Hebrew University’s center for innovation and entrepreneurship, leverages the University’s innovation potential to solve substantial problems through entrepreneurship. The center promotes the University as a supportive environment for entrepreneurship, cultivates an entrepreneurial mindset and skills among students, researchers and staff and serves as a catalyst for the development of startups and social enterprises. The center operates its flagship OPEN startup acceleration programs. During the programs, founders work on market research, ideation, business planning and product development. The programs offer hands-on workshops, support from experienced mentors, industry connections and a shared workspace. The programs culminate in a demo day event in which the founders pitch their startups to investors and other entrepreneurs.