Play-it was founded to help global companies retain employees through the creation of social connections. Play-its unique algorithm matches people according to a wide range of variables, including personality, hobbies, location, and more. The platform was designed for the way that people work today: remotely, globally, and collaboratively. It aims to make employees feel better at work, become more connected with one another, and think more positively about their organization. Play-it is focused on providing HR tech that is focused on social life, with the goal of driving employee engagement and increasing retention.