RankAbove is an end-to-end search engine optimization (SEO) platform that enables online businesses to increase their visibility and profits through organic search. Immediately after setup, which requires no integration, the RankAbove platform determines where and how to best improve a websites search performance. Each time RankAbove crawls a website, it identifies every issue and opportunity, onsite and off, through backlinks. Its algorithm then prioritizes these items based on the weight of the issue, the number of pages it affects, and how important those pages are to the website. RankAboves engine constantly updates the severity of SEO issues based on changes it detects in Googles algorithm. Tasks can range from suggested or missing keywords, to an unfriendly URL, to a linking opportunity based on a crawl of competitors sites.