SPECTALIX
User-Generated-Content Platform
Startup Seed Business Software Est. 2017
Total Raised
$3.35M
Seed
Last Round
$400K
9 rounds
Team
2
1-10 employees
Confidence
100/100
News
2
articles
Patents
1
About
Spectalix’s revolutionary white-label video platform for consumer apps and websites helps brands tap into user-generated content (UGC) and transform all of their users into influencers. Brands lost their fans to social media platforms, especially apps with cool video technologies, such as TikTok and Instagram. However, brand content cannot be monetized, and companies cannot tap into UGC due to a lack of moderation. Spectalix created a revolutionary UGC platform for content-heavy brands in sports and entertainment, as well as young consumer brands and advertisers. Spectalix introduces a unique white-label UGC platform that allows users to seamlessly place themselves in promotional videos of the brand using only their phone camera. Now, a fan can interact with a football player, act in a TV show, or star as a spokesperson. The user can share these highly engaging clips on all social media platforms, which will draw more people to the brand's app. We protect our partners with automatic moderation of user content. Our platform allows for substantial monetization of branded content through sponsors and advertisers (banners, pre-roles, and native advertising). They, too, will enjoy outstanding exposure from the viral user content on social media. The platform can easily be integrated into an existing content app, launched as a standalone native app, or accessed through a web browser in no time.
Classification
Sector
Business SoftwareSales & Marketing SolutionsAdvertising PlatformsEducation & Knowledge TechnologiesLearning/Self Learning Applications
Core Technology
Artificial IntelligenceImage RecognitionComputer VisionMachine LearningDeep Learning
Target Customer
Media & EntertainmentContent ProductionSportsEducation
Business Model
B2B2C
Tags
mobile-carriersadvertiserscomputer-visionar/vraugmented-realityartificial-intelligencedeep-learningsoftware-applicationsvideo-editingbroadcastersentertainmentsportsmobile-applicationssdkcustomer-engagement
Funding & Events
Oct 2019
Convertible Debt $250K
May 2019
Non-equity $360K
Israel Innovation Authority
Jun 2020
Convertible Debt $275K
Feb 2021
Undisclosed Round $450K
Dec 2021
Convertible Debt $700K
Dec 2018
Pre-Seed $341K
Apr 2023
SAFE $400K
Apr 2021
Non-equity $350K
Israel Innovation Authority (Lead)
Apr 2019
Seed $225K
News (2)
growth-positive
Spectalix offers a UGC video platform designed for sports teams and broadcasters
InvestmentExpand
Jan 17, 2020 · www.calcalistech.com
growth-positive
This Israeli Company Wants to Deliver Green Screen Technology to Mobile Devices Everywhere
PartnersExpand
Details
Product Stage
Released
Employees
1-10
Exact Count
1
Founded
2017
Registrar
515605160
Crunchbase
spectalix
Locations
Jerusalem, Israel
Links
Website
LinkedIn
Admin
Last Update
Mar 9, 2025
Verified by
Natalia Golczar
Claimed
Yes
Missing
markets
Team (2)
Mordechai (Marcus) Cohn
Co-founder & CEO
Founder
Koby Maluk
Co-Founder & Head of Sales
Founder
Internal
Created by
Hilla Gorokhovsky (hilla.gorokhovsky@sncentral.org)
Created
2018-10-02T00:00:00.000Z
Last editor
Matan Eblagon (matane@sncentral.org)