ZyG is building a platform that publishes high-potential products into thriving eCommerce brands through data-driven insights and cutting-edge technology. The ZyG promise is to build iconic brands that reach millions, enhance their lives, and become integrated into their day-to-day. ZyG is deploying a publishing model, the first in e-Commerce, that uses data and tech to identify great products, test their potential, and provide everything needed, from production to marketing to logistics, to turn them into successful brands.