Apā Wellness Overview
apa is transforming the way we move, recover, and train — in water. As the world’s first Water-Native™ smart multi-training system, apa turns any pool into an intelligent fitness and rehab space. Designed for both consumers and professionals, apa blends cutting-edge hardware, software, and guided training content to deliver effective, low-impact workouts. From elderly care to athletic recovery, apa is redefining wellness at the intersection of health-tech, fitness, and aquatics. Backed by top-tier investors and strategic partners, apa is setting a new global standard in aquatic movement.
Cumulative Funding Raised Over Time ($)
$500KFeb 2025
$2.0MSep 2022
$3.2MSep 2025
Latest News
growth-positive
“Out of the pain grew the roots of an idea”: How one soldier built an Israeli startup to redefine recovery | CTech
apa wellness, an Israeli startup founded by Asaf Ventura, has raised over NIS 4 million through Fundit to develop AI-powered smart gym systems for pools. The company targets the $36 billion global aquafitness and rehabilitation market, offering a unique system that uses floats and smart sensors for personalized fitness and rehabilitation. With a $2 million pre-seed round completed a year ago, apa wellness is now finalizing its technical product files and preparing for small-scale manufacturing. Pilots are underway in Israel and abroad, with plans to expand into public and private markets. The company is led by CEO Yuval Matalon and Chairman Eyal Tryber, and operates out of the Open Valley hub in Yokneam.
InvestmentProduct StageCustomersPartners
Channel 10 with Asaf
growth-positive
Israeli startup aims to turn every pool into a ‘smart gym’ for rehab and fitness
Apa Wellness, an Israeli startup, is pioneering a new approach to aquatic therapy and fitness by transforming ordinary swimming pools into intelligent training environments. Founded by Asaf Ventura, who was inspired by his own rehabilitation journey, the company has developed a modular aquatic training system that integrates sensors, AI, and app connectivity. This innovation aims to make rehabilitation and fitness more engaging and accessible. The company is currently finalizing prototypes and preparing for production, with plans to launch in Israel and eventually expand globally. The system is designed to be easily installed in any pool, offering real-time feedback and a new methodology for aquatic exercise. Apa Wellness is poised to revolutionize the way aquatic therapy is perceived and practiced.
Product Stage
apa on channel 12
היזם שנפצע בג'נין - ורוצה להפוך את השיקום לחווייתי יותר | כלכליסט
| Sector | Health Tech & Life Sciences |
Funding
| Total funding | $3.2M |
| Last funding | $1.2M |
| Stage | Pre-Seed |
| Rounds | 3 |
| Investors | 1 |
Team Members
8
Employees: 1-10
Web & Social Links
| Website | www.apawell.com |
Locations
Yokne'am Illit, Israel
Photos & Videos
4 item(s)
Apā Wellness Business
Business models
B2B2C
Product stage
Alpha
Employees
1-10
Sector
Health Tech & Life SciencesDigital HealthcarePatient EngagementTarget Customer
Healthcare & Life SciencesHealthcarePatientsConsumersDemographics & FamilySeniorsRecreational & LifestyleFitness & SportsCore Technology
Artificial IntelligenceSensingTags (11)
fitnesstrainingsports-techsportspatient-engagementlifestyleelderswellnessswimming-poolsiotrehabilitationGeographic Markets
GlobalApā Wellness Financials
$3.2M
Total funding
Undisclosed
Capital raised
$1.2M
Last funding
Pre-Seed
Funding stage
3
Total rounds
1
Investors
Cumulative Funding Raised Over Time ($)
$500KFeb 2025
$2.0MSep 2022
$3.2MSep 2025
Private Equity Funding
Equity crowdfunding
Sep 2025
$1.2M
Fundit
SAFE
Feb 2025
$500K
Pre-Seed
Sep 2022
$1.5M
Apā Wellness Lifecycle
Cumulative Funding Raised Over Time
$500KFeb 2025
$2.0MSep 2022
$3.2MSep 2025
All Events
Equity crowdfunding
Sep 2025
$1.2M
Fundit
SAFE
Feb 2025
$500K
Pre-Seed
Sep 2022
$1.5M
Apā Wellness News
8 articles
growth-positive
“Out of the pain grew the roots of an idea”: How one soldier built an Israeli startup to redefine recovery | CTech
apa wellness, an Israeli startup founded by Asaf Ventura, has raised over NIS 4 million through Fundit to develop AI-powered smart gym systems for pools. The company targets the $36 billion global aquafitness and rehabilitation market, offering a unique system that uses floats and smart sensors for personalized fitness and rehabilitation. With a $2 million pre-seed round completed a year ago, apa wellness is now finalizing its technical product files and preparing for small-scale manufacturing. Pilots are underway in Israel and abroad, with plans to expand into public and private markets. The company is led by CEO Yuval Matalon and Chairman Eyal Tryber, and operates out of the Open Valley hub in Yokneam.
InvestmentProduct StageCustomersPartners
Channel 10 with Asaf
growth-positive
Israeli startup aims to turn every pool into a ‘smart gym’ for rehab and fitness
Apa Wellness, an Israeli startup, is pioneering a new approach to aquatic therapy and fitness by transforming ordinary swimming pools into intelligent training environments. Founded by Asaf Ventura, who was inspired by his own rehabilitation journey, the company has developed a modular aquatic training system that integrates sensors, AI, and app connectivity. This innovation aims to make rehabilitation and fitness more engaging and accessible. The company is currently finalizing prototypes and preparing for production, with plans to launch in Israel and eventually expand globally. The system is designed to be easily installed in any pool, offering real-time feedback and a new methodology for aquatic exercise. Apa Wellness is poised to revolutionize the way aquatic therapy is perceived and practiced.
Product Stage
apa on channel 12
היזם שנפצע בג'נין - ורוצה להפוך את השיקום לחווייתי יותר | כלכליסט
Apā Wellness One-Pager
Neutral
Swimming Pool Statistics (2024)
The article discusses the impact of swimming pools on the real estate market in the United States. It provides statistics on the number of swimming pools in the country, their cost, and how they affect the value of a home. The article also discusses the risks associated with swimming pools, including accident and drowning statistics. The U.S. swimming pool sectors market size reached $1.33 billion in 2022, up 8% since 2012 and 32% since 2020. The average cost of an in-ground pool is $35,000, and pools can boost the value of a home up to 7%.
Customers
growth-positive
Swimming Pool Equipment Market to Reach US$ 18.9 Billion by 2031, Growing at a CAGR of 4.9% from 2022-2031: TMR Report
Transparency Market Research Inc. predicts a 4.9% CAGR for the global swimming pool equipment market from 2022 to 2031, with sales expected to reach $18.9 billion. The aging swimming pool infrastructure in developed economies is driving demand for pool equipment replacements and upgrades. The trend of outdoor living spaces and pool parties is also increasing demand for outdoor swimming pools. Opportunities exist in the market for sustainable and eco-friendly pool equipment, and smart pool systems are gaining popularity. North America is the largest market for swimming pool equipment, followed by Europe and Asia Pacific.
CustomersExpand
Apā Wellness Team
Asaf Ventura
Founder & Chief Design Officer
Founder
Ofer Glazer
Founder & Director Investor Relations
Founder
Yuval Matalon
Yuval Matalon
Employee Info
| Employees (range) | 1-10 |
| Exact count | 6 |
| Team members | 8 |
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Apā Wellness Internal
Recent Updates
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Admin Info
| Confidence | 82/100 |
| Missing | sector, markets, not claimed |
| BI Verification | Yanina Wainscheinker |
| Registrar ID | 515504173 |
| Phone | +972546620322 |
| Creator | Matan Eblagon |
| Creator email | matane@sncentral.org |
| Last update | 2023-08-31T00:00:00.000Z |
| Created | 2023-08-31T00:00:00.000Z |
| Claimed | Yes |