Brain Embassy News
3 articles
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Office Tour: Brain Embassy Coworking Offices - Tel Aviv
Roy David Studio has transformed a boutique space into the new Brain Embassy coworking offices in Tel Aviv. The shared workspaces occupy 5,300 square meters covering 5 floors in Edgar 360 tower. The new space follows the design language of the global brands spaces and exists as a unique gem in the heart of the emerging business district. The boutique floor is designed to recall the unique sights, memories, and scents of the Israeli market. It is divided into 6 different units and features open space workstations, a manager room, a conference room, and a kitchenette. The materials used in the project correspond with the brands design motif, including recycled red bricks, iron nets, oak parquet floor, colored tiles, wooden beams, and more.
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How did the pandemic impact coworking?
The article discusses the impact of the COVID-19 pandemic on the coworking industry. Initially, there were concerns about the downfall of shared workspaces and a real estate bubble. However, coworking spaces have shown resilience and adaptability, with companies starting to fill the void. The demand has changed, and coworking companies that made necessary adjustments were able to cope better with the pandemic. They are now offering flexible contracts, attracting small companies, freelancers, trade workers, startups, and SMEs. The article also highlights the challenges of remote work, such as incorporating company culture and managing employees. Despite the initial negative predictions, coworking spaces are reporting an increase in office renters, providing positive solutions to the previous forecasts. The article is written by Oren Gozlan, General Manager Brain Embassy Israel, and Nir Kelner, Head of Global Coworking Unit at Adgar 360.
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Polish Coworking Company Brain Embassy Opens First Israeli Location
Polish coworking company Brain Embassy has opened its first location in Israel, spanning four floors and 4,000 square meters at the Adgar 360 building in Tel Aviv. The company plans to open a second location in Rosh HaAyin by the end of 2020. The Adgar 360 building and Brain Embassy are both owned by Adgar Investment & Development Ltd. The new coworking space will include 450 workstations, private offices, conference rooms, a kitchen, fitness studios, and an event space. Fords local research center has already moved into the space.
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