Cloudinary Overview
Cloudinary is a SaaS solution designed to streamline a websites entire image-management pipeline. With Cloudinary, users can easily move all of their websites images and other assets to the cloud. The company offers several paid plans in addition to a free full-featured plan. Cloudinary offers smart image resizing, cropping, merging, overlays, watermarking, effects, rotation, and format conversions, all without the need to install any complex software. The solution also enables users to fetch images in any dimension or style to match their websites graphics requirements and to extract profile images from Facebook, Twitter, Google+, and Gravatar. Cloudinary provides comprehensive APIs and administration capabilities and is easy to integrate with any web application. The company also has client libraries for Ruby on Rails, Python/Django, PHP, .NET, Node.js, and more. In addition, its alternative integration methods allow non-developers, bloggers, and website administrators to use Cloudinary with almost no code changes.
Cumulative Funding Raised Over Time ($)
—Feb 2016
$100.0MFeb 2022
Latest News
Cloudinary's New Generative AI Features Help Brands Maximize Impact of Images
Cloudinary Uses AI to Further Improve Image Quality Online, Announces JPEG XL Support for Apple Ecosystem
Cloudinary Introduces Nexus, a Free AI-Powered Digital Asset Management Solution for SMBs and Teams
Cloudinary Announces Integration with commercetools, the World's Leading Digital Commerce Provider
Boombah Picks Cloudinary to Deliver Its Winning Custom Sporting Goods
| Sector | Business Software |
Funding
| Total funding | Undisclosed |
| Last funding | $100M |
| Stage | Seed |
| Rounds | 2 |
| Investors | 2 |
Team Members
4
Employees: 201-500
Web & Social Links
| Website | cloudinary.com |
| Careers | Careers page |
Locations
Aharon Bart Street 20, Petah Tikva, Israel
Santa Clara, CA, USA
Boston, MA, USA
London, UK
Singapore
Kraków, Poland
Photos & Videos
3 item(s)
Cloudinary Business
Business models
B2B
Product stage
Released
Employees
201-500
Sector
Business SoftwareIT, R&D & Data SolutionsSoftware Development ToolsProduct Development ToolsTarget Customer
Enterprise & Professional ServicesMarketing & SalesAdvertisingCore Technology
Data StorageCloudTags (13)
digital-assetsphoto-editingmanagement-solutionsvideo-editingsaasunicorn-2022smbcloud-basedadvertisersenterprisesapienterprise-solutionsweb-developmentGeographic Markets
GlobalCloudinary Financials
Undisclosed
Total funding
Undisclosed
Capital raised
$100M
Last funding
Seed
Funding stage
2
Total rounds
2
Investors
Cumulative Funding Raised Over Time ($)
—Feb 2016
$100.0MFeb 2022
Private Equity Funding
Secondary Round
Feb 2022
$100M
Blackstone
Seed
Feb 2016
Undisclosed
Bessemer Venture Partners
Mergers & Acquisitions
MNAEvent
Jan 2022
Undisclosed
Cloudinary Lifecycle
Cumulative Funding Raised Over Time
—Feb 2016
$100.0MFeb 2022
All Events
Secondary Round
Feb 2022
$100M
Blackstone
Seed
Feb 2016
Undisclosed
Bessemer Venture Partners
MNAEvent
Jan 2022
Undisclosed
Cloudinary News
18 articlesCloudinary's New Generative AI Features Help Brands Maximize Impact of Images
Cloudinary Uses AI to Further Improve Image Quality Online, Announces JPEG XL Support for Apple Ecosystem
Cloudinary Introduces Nexus, a Free AI-Powered Digital Asset Management Solution for SMBs and Teams
Cloudinary Announces Integration with commercetools, the World's Leading Digital Commerce Provider
Boombah Picks Cloudinary to Deliver Its Winning Custom Sporting Goods
Growth-Negative
Unicorn Cloudinary cuts 8% of workforce | CTech
Cloudinary, an Israeli company that manages media assets, is laying off 8% of its workforce, or around 40 employees. This comes after the companys rapid growth in 2021 and the first half of 2022, which included the acquisition of another company and the launch of new products. Earlier this year, Cloudinary announced a secondary investment of $110 million from Blackstone Growth, valuing the company at $2 billion. The company, which has been bootstrapped since its inception in 2012, has more than 50 billion assets under management and nearly 10,000 customers worldwide.
LayoffsInvestment
growth-positive
היוניקורן Cloudinary מקים מרכז חדש ברמת ישי ומגייס עשרות עובדים - וואלה! כסף
Cloudinary, a media management platform, is launching a new center in Ramat Yishai. The new center is set to employ dozens of workers initially and is expected to continue to expand in the future. This is the companys second center in Israel, adding to the companys headquarters in Petah Tikva and its other branches in the US, Europe, and Asia. The decision to establish a center specifically in Ramat Yishai stems from the desire to increase the potential for recruiting talents from the diverse environment in the area and to allow them to build a career close to their home.
Expand
growth-positive
Cloudinary Receives $100M Secondary Investment; Valued at $2 Billion
Cloudinary, a media experience cloud company, has received a secondary investment of over $100 million from Blackstone Growth, valuing the company at $2 billion. Blackstone has also committed to supporting Cloudinarys future business expansion, including mergers and acquisitions. Recently, Cloudinary acquired Indivio, a video software company that allows marketing teams to deliver hyper-personalized videos at scale. Led by Co-founder and CEO Itai Lahan, Cloudinary serves nearly 10,000 customers worldwide including leading brands like Atlassian, Bleacher Report, Bombas, Grubhub, Hinge, NBC, Mediavine, Minted, Peloton and Petco.
InvestmentAcquisition
Blackstone Growth Invests in Cloudinary, Values Media Experience Cloud Leader at $2B
Cloudinary Extends Video Capabilities with Indivio Acquisition
Cloudinary Launches Media Management Program for Nonprofits
Cloudinary Launches Adobe Creative Cloud Connector
Cloudinary Announces Significant Growth Milestones and Product Momentum
Cloudinary is Named to Forbes 2018 Cloud 100
growth-positive
Cloudinary competes successfully with PhotoShop
Cloudinary, an Israeli start-up that has developed images and media management software, has grown without any venture capital backing. The company was founded in 2012 and has since grown to a community of 220,000 developers making free use of its software and 5,000 paying customers. The company has been profitable from day one and has passed the $20m mark in repeat revenue this year. The company plans to grow from 90 to 105-110 people in the coming year.
CustomersExpand
growth-positive
Chained and Named Transformations with Cloudinary
Cloudinary, a cloud-based image and video management solution, offers the ability to dynamically create images by modifying the URL. This article highlights two advanced transformation techniques: chaining transformations and creating named transformations. Chaining transformations allow users to implement multiple transformations to an image by adding another transformation string to the URL. Named transformations, on the other hand, help in reducing the length of the URLs when using multiple transformations. Cloudinary also provides APIs in Node.js, Python, PHP, etc., and helper methods to generate the image URL.
Customers
growth-positive
Cloudinary launches multi-CDN manager to speed up your website's media delivery
Cloudinary, an image and video optimization platform, has announced a multi-Content Delivery Network (CDN) feature that routes users to different CDNs based on geography, server load, and other parameters, ensuring quick media load time. The global CDN market is expected to grow from nearly $6 billion in revenues in 2016 to nearly $23 billion in 2021. Cloudinary’s multi-CDN offering promises all the advantages of using multiple CDNs without the drawbacks of managing each one individually.
CustomersPartners
growth-positive
Cloudinary Boosts Cloud Image Management Datamation
Cloudinary, a startup that provides cloud-based image management and manipulation services, has grown to over 20,000 registered customers since its launch one and a half years ago. The company, which is entirely bootstrapped, manages over 100 million images in its cloud. Cloudinarys services include a comprehensive solution for image-related tasks, from upload to delivery, and can integrate with existing capabilities of content management systems. The company uses Amazon Web Services for its infrastructure and runs on Linux servers.
Customers
Cloudinary Team
Employee Info
| Employees (range) | 201-500 |
| Exact count | 433 |
| Team members | 4 |
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Cloudinary Internal
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Admin Info
| Confidence | 101/100 |
| Missing | markets |
| Registrar ID | 514821933 |
| Crunchbase | cloudinary |
| Creator | Paz Eliav |
| Creator email | paze@cet.ac.il |
| Last updater | Dana Arnon |
| Updater email | dana.arnon@mail.huji.ac.il |
| Last update | 2023-12-17T00:00:00.000Z |
| Created | 2014-12-14T00:00:00.000Z |
| Claimed | Yes |