DEEL Overview
Deel simplifies compliance and payments at scale for companies hiring contractors globally, including onboarding, localized contracts, rights of work document requests, and tax form and invoice generation. Deel also aims to provide teams with a reliable, seamless payment experience across payment methods and currencies.
Cumulative Funding Raised Over Time ($)
$156.0MApr 2021
$456.0MFeb 2025
$460.0MMar 2019
$474.0MMay 2020
$524.0MMay 2022
$949.0MOct 2021
$1.2BOct 2025
$1.3BSep 2020
Latest News
growth-positive
The 31-year-old Israeli entrepreneur, who co-founded Deel in 2019 after meeting Shuo Wang at MIT, has seen his estimated fortune climb following the company’s latest funding round.
Deel, an HR technology firm co-founded by Alex Bouaziz and Shuo Wang in 2019, has achieved a significant milestone with a $17.3 billion valuation following a $300 million Series E funding round. The funding was led by Ribbit Capital, Andreessen Horowitz, and Coatue Management. Deel serves 37,000 clients across 150 countries and processes $22 billion in annual payroll. The company is profitable, projecting $170 million to $200 million in profit for 2025, and recently surpassed $100 million in monthly revenue. Despite ongoing legal battles with U.S. rival Rippling, Deel continues to expand its global presence and strengthen its position in the HR technology sector.
InvestmentCustomers
growth-positive
Bouaziz’s candid post revisited the startup’s uncertain origins amid its ongoing clash with Rippling.
Deel, a leading HR technology firm, has experienced significant growth since its founding in 2019. The company, which helps businesses hire and pay international employees while managing compliance, has surpassed $1 billion in annual recurring revenue. Deel recently raised $300 million in a Series E round led by Ribbit Capital, Andreessen Horowitz, and Coatue Management, valuing the company at $17.3 billion. Despite its success, Deel is embroiled in a legal battle with U.S. rival Rippling, which has accused Deel of racketeering and unfair competition. Deel has countered with a defamation suit. Additionally, Deel acquired London-based Omnipresent for $15 million. The company processes $22 billion in annual payroll for 37,000 clients across 150 countries.
InvestmentAcquisitionCustomersPartners
סטארטאפ הפינטק הישראלי דיל מזנק בשווי שלו, ומדווח על שנה שלישית של רווחיות
growth-positive
The Israeli-US HR and payroll platform startup has seen its valuation climb from $12.6 billion earlier this year.
Deel, an Israeli-US HR and payroll platform startup, has completed a $300 million financing round, raising its valuation to $17.3 billion from $12.6 billion earlier this year. The round was led by Ribbit Capital with participation from existing investors like Andreessen Horowitz and Coatue Management. Deel, founded in 2019, serves over 35,000 business customers and manages more than 1.25 million employees worldwide. Despite facing legal challenges with competitor Rippling over allegations of corporate espionage, Deel has reported significant growth, with an annual revenue rate exceeding $1 billion and profitability since Q3 2023.
InvestmentCustomers
growth-positive
Investors back the global payroll company despite ongoing espionage allegations and courtroom battles.
Deel, a global HR and payroll platform, raised $300 million in Series E funding led by Ribbit Capital, Andreessen Horowitz, and Coatue Management, boosting its valuation to $17.3 billion. Despite being embroiled in a corporate espionage dispute with Rippling, Deel has achieved significant milestones, including surpassing $1 billion in annual recurring revenue and processing $22 billion in payroll for 37,000 clients. The company plans to use the funds to accelerate acquisitions, expand AI-driven automation, and extend its payroll coverage. Deel is also involved in litigation with Rippling over espionage allegations, which both parties deny.
InvestmentAcquisitionProduct StageCustomersPartners
| Sector | Fintech & Insurtech |
Funding
| Total funding | $979M |
| Last funding | $300M |
| Stage | E |
| Rounds | 8 |
| Investors | 16 |
Team Members
4
Employees: 500+
Web & Social Links
| Website | www.deel.com |
| Careers | Careers page |
Locations
HaArba'a St 18, Tel Aviv-Yafo, Israel
London, E14 5AB, GB
995 Market St, San Francisco, California 94103, US
148 Lafayette St, New York, 10013, US
Photos & Videos
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DEEL Business
Business models
B2B
Product stage
Released
Employees
500+
Sector
Fintech & InsurtechFinancial Operations SoftwareTarget Customer
Enterprise & Professional ServicesEnterprisesSoftware DevelopmentCore Technology
Platforms & InterfacesWebTags (8)
fintechunicorn-2021payrollpaymentsenterprise-solutionssoftware-applicationslegaltechfreelancersSolutions
{"title":"Human Resources / Global Payroll","description":"Deel for Enterprise is a global hiring and payroll platform that enables large organizations to compliantly hire, onboard, pay, and manage international teams in over 150 countries, streamlining global operations and mitigating compliance risks.","items":[{"name":"Revenue Growth","value":4,"titleTooltip":"Revenue Growth & Profitability","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Operational Efficiency","value":5,"titleTooltip":"Operational Excellence & Efficiency","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Customer Acquisition","value":1,"titleTooltip":"Customer Acquisition, Satisfaction & Loyalty","meterTooltip":{"title":"Negligible / Incidental","content":"No discernible or only trivial positive effect; status-quo unchanged."}},{"name":"Risk Mitigation","value":5,"titleTooltip":"Risk Mitigation & Business Resilience","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Talent Development","value":3,"titleTooltip":"Talent Development & Employee Empowerment","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Agility & Innovation","value":4,"titleTooltip":"Strategic Agility & Innovation","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}}]}
{"title":"Global Workforce Management / HR Tech","description":"Deel provides a global payroll and compliance platform for finance managers to streamline international contractor and employee payments, manage expenses, ensure tax and labor law compliance, and gain financial visibility for their global workforce.","items":[{"name":"Revenue Growth","value":3,"titleTooltip":"Revenue Growth & Profitability","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Operational Efficiency","value":4,"titleTooltip":"Operational Excellence & Efficiency","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Customer Acquisition","value":2,"titleTooltip":"Customer Acquisition, Satisfaction & Loyalty","meterTooltip":{"title":"Marginal / Localized","content":"Small, isolated improvement; measurable but not substantial."}},{"name":"Risk Mitigation","value":4,"titleTooltip":"Risk Mitigation & Business Resilience","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Talent Development","value":2,"titleTooltip":"Talent Development & Employee Empowerment","meterTooltip":{"title":"Marginal / Localized","content":"Small, isolated improvement; measurable but not substantial."}},{"name":"Agility & Innovation","value":4,"titleTooltip":"Strategic Agility & Innovation","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}}]}
{"title":"Human Resources","description":"Deel's Global Payroll solution centralizes and automates international payroll, ensuring compliance with local laws, streamlining payments to employees and contractors in over 150 countries, and integrating with existing HR systems.","items":[{"name":"Revenue Growth","value":2,"titleTooltip":"Revenue Growth & Profitability","meterTooltip":{"title":"Marginal / Localized","content":"Small, isolated improvement; measurable but not substantial."}},{"name":"Operational Efficiency","value":4,"titleTooltip":"Operational Excellence & Efficiency","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Customer Acquisition","value":1,"titleTooltip":"Customer Acquisition, Satisfaction & Loyalty","meterTooltip":{"title":"Negligible / Incidental","content":"No discernible or only trivial positive effect; status-quo unchanged."}},{"name":"Risk Mitigation","value":4,"titleTooltip":"Risk Mitigation & Business Resilience","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Talent Development","value":3,"titleTooltip":"Talent Development & Employee Empowerment","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Agility & Innovation","value":4,"titleTooltip":"Strategic Agility & Innovation","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}}]}
{"title":"Human Resources & Global Payroll","description":"Deel for Startups provides a comprehensive platform for startups to compliantly hire, onboard, and pay international talent, streamlining global HR operations and enabling rapid team expansion without the need for local entities.","items":[{"name":"Revenue Growth","value":4,"titleTooltip":"Revenue Growth & Profitability","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Operational Efficiency","value":5,"titleTooltip":"Operational Excellence & Efficiency","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Customer Acquisition","value":2,"titleTooltip":"Customer Acquisition, Satisfaction & Loyalty","meterTooltip":{"title":"Marginal / Localized","content":"Small, isolated improvement; measurable but not substantial."}},{"name":"Risk Mitigation","value":4,"titleTooltip":"Risk Mitigation & Business Resilience","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Talent Development","value":3,"titleTooltip":"Talent Development & Employee Empowerment","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Agility & Innovation","value":5,"titleTooltip":"Strategic Agility & Innovation","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}}]}
{"title":"Human Resources","description":"Deel's 'Teams - HR' solution is a global HR and payroll platform designed for hiring managers to simplify and automate the process of hiring, onboarding, paying, and managing international teams, ensuring compliance with local labor laws and tax regulations worldwide.","items":[{"name":"Revenue Growth","value":4,"titleTooltip":"Revenue Growth & Profitability","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Operational Efficiency","value":5,"titleTooltip":"Operational Excellence & Efficiency","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Customer Acquisition","value":1,"titleTooltip":"Customer Acquisition, Satisfaction & Loyalty","meterTooltip":{"title":"Negligible / Incidental","content":"No discernible or only trivial positive effect; status-quo unchanged."}},{"name":"Risk Mitigation","value":5,"titleTooltip":"Risk Mitigation & Business Resilience","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Talent Development","value":3,"titleTooltip":"Talent Development & Employee Empowerment","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Agility & Innovation","value":4,"titleTooltip":"Strategic Agility & Innovation","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}}]}
{"title":"Human Resources / Legal Tech","description":"Deel for Legal Teams provides tools and services to help legal professionals manage global hiring, compliance, contracts, and intellectual property for international workforces, ensuring adherence to local labor laws and reducing legal risks.","items":[{"name":"Revenue Growth","value":3,"titleTooltip":"Revenue Growth & Profitability","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Operational Efficiency","value":4,"titleTooltip":"Operational Excellence & Efficiency","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Customer Acquisition","value":2,"titleTooltip":"Customer Acquisition, Satisfaction & Loyalty","meterTooltip":{"title":"Marginal / Localized","content":"Small, isolated improvement; measurable but not substantial."}},{"name":"Risk Mitigation","value":5,"titleTooltip":"Risk Mitigation & Business Resilience","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Talent Development","value":3,"titleTooltip":"Talent Development & Employee Empowerment","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Agility & Innovation","value":4,"titleTooltip":"Strategic Agility & Innovation","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}}]}
{"title":"Global HR & Compliance Technology","description":"Deel's Compliance solution helps businesses manage global payroll, HR, and legal compliance across 150+ countries, automating tasks, mitigating risks, and enabling seamless international hiring.","items":[{"name":"Revenue Growth","value":4,"titleTooltip":"Revenue Growth & Profitability","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Operational Efficiency","value":4,"titleTooltip":"Operational Excellence & Efficiency","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Customer Acquisition","value":2,"titleTooltip":"Customer Acquisition, Satisfaction & Loyalty","meterTooltip":{"title":"Marginal / Localized","content":"Small, isolated improvement; measurable but not substantial."}},{"name":"Risk Mitigation","value":5,"titleTooltip":"Risk Mitigation & Business Resilience","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Talent Development","value":2,"titleTooltip":"Talent Development & Employee Empowerment","meterTooltip":{"title":"Marginal / Localized","content":"Small, isolated improvement; measurable but not substantial."}},{"name":"Agility & Innovation","value":4,"titleTooltip":"Strategic Agility & Innovation","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}}]}
{"title":"Global Workforce Management","description":"Deel's Industry Solutions provide a platform for companies to compliantly hire, onboard, pay, and manage global employees and contractors across various industries, streamlining international HR and payroll operations.","items":[{"name":"Revenue Growth","value":4,"titleTooltip":"Revenue Growth & Profitability","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Operational Efficiency","value":5,"titleTooltip":"Operational Excellence & Efficiency","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Customer Acquisition","value":2,"titleTooltip":"Customer Acquisition, Satisfaction & Loyalty","meterTooltip":{"title":"Marginal / Localized","content":"Small, isolated improvement; measurable but not substantial."}},{"name":"Risk Mitigation","value":5,"titleTooltip":"Risk Mitigation & Business Resilience","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Talent Development","value":3,"titleTooltip":"Talent Development & Employee Empowerment","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Agility & Innovation","value":4,"titleTooltip":"Strategic Agility & Innovation","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}}]}
Use Cases
Business Size - EnterpriseTeams - Finance ManagersSolutions - PayrollBusiness Size - StartupTeams - HRTeams - LegalSolutions - ComplianceSolutions - IndustryGeographic Markets
GlobalDEEL Financials
$979M
Total funding
Undisclosed
Capital raised
$300M
Last funding
E
Funding stage
8
Total rounds
16
Investors
Cumulative Funding Raised Over Time ($)
$156.0MApr 2021
$456.0MFeb 2025
$460.0MMar 2019
$474.0MMay 2020
$524.0MMay 2022
$949.0MOct 2021
$1.2BOct 2025
$1.3BSep 2020
Private Equity Funding
E Round
Oct 2025
$300M
Ribbit Capital (Lead)
,
Andreessen Horowitz, General Catalyst, Coatue Management, Green Bay Ventures
Secondary Round
Feb 2025
$300M
General Catalyst, Mubadala
Undisclosed Round
May 2022
$50M
Emerson Collective, Spark Capital, Andreessen Horowitz, Y Combinator
D Round
Oct 2021
$425M
Coatue (Lead)
,
Spark Capital, Andreessen Horowitz, Green Bay Ventures, Altimeter Capital, YC Continuity
C Round
Apr 2021
$156M
Dara Khosrowshahi, Andreessen Horowitz, YC Continuity, Spark Capital
B Round
Sep 2020
$30M
Spark Capital (Lead)
,
Andreessen Horowitz
A Round
May 2020
$14M
Andreessen Horowitz (Lead)
Seed
Mar 2019
$4M
Sarona Ventures, AltaClub, AltaIR Capital
Mergers & Acquisitions
MNAEvent
Jul 2024
$100M
MNAEvent
Mar 2024
Undisclosed
MNAEvent
Feb 2024
$20M
MNAEvent
Jan 2023
Undisclosed
MNAEvent
Nov 2022
Undisclosed
MNAEvent
Aug 2022
Undisclosed
MNAEvent
Jan 2022
Undisclosed
MNAEvent
Aug 2021
Undisclosed
DEEL Lifecycle
Cumulative Funding Raised Over Time
$156.0MApr 2021
$456.0MFeb 2025
$460.0MMar 2019
$474.0MMay 2020
$524.0MMay 2022
$949.0MOct 2021
$1.2BOct 2025
$1.3BSep 2020
All Events
E Round
Oct 2025
$300M
Ribbit Capital (Lead)
,
Andreessen Horowitz, General Catalyst, Coatue Management, Green Bay Ventures
Secondary Round
Feb 2025
$300M
General Catalyst, Mubadala
Undisclosed Round
May 2022
$50M
Emerson Collective, Spark Capital, Andreessen Horowitz, Y Combinator
D Round
Oct 2021
$425M
Coatue (Lead)
,
Spark Capital, Andreessen Horowitz, Green Bay Ventures, Altimeter Capital, YC Continuity
C Round
Apr 2021
$156M
Dara Khosrowshahi, Andreessen Horowitz, YC Continuity, Spark Capital
B Round
Sep 2020
$30M
Spark Capital (Lead)
,
Andreessen Horowitz
A Round
May 2020
$14M
Andreessen Horowitz (Lead)
Seed
Mar 2019
$4M
Sarona Ventures, AltaClub, AltaIR Capital
MNAEvent
Jul 2024
$100M
MNAEvent
Mar 2024
Undisclosed
MNAEvent
Feb 2024
$20M
MNAEvent
Jan 2023
Undisclosed
MNAEvent
Nov 2022
Undisclosed
MNAEvent
Aug 2022
Undisclosed
MNAEvent
Jan 2022
Undisclosed
MNAEvent
Aug 2021
Undisclosed
DEEL News
43 articles
growth-positive
The 31-year-old Israeli entrepreneur, who co-founded Deel in 2019 after meeting Shuo Wang at MIT, has seen his estimated fortune climb following the company’s latest funding round.
Deel, an HR technology firm co-founded by Alex Bouaziz and Shuo Wang in 2019, has achieved a significant milestone with a $17.3 billion valuation following a $300 million Series E funding round. The funding was led by Ribbit Capital, Andreessen Horowitz, and Coatue Management. Deel serves 37,000 clients across 150 countries and processes $22 billion in annual payroll. The company is profitable, projecting $170 million to $200 million in profit for 2025, and recently surpassed $100 million in monthly revenue. Despite ongoing legal battles with U.S. rival Rippling, Deel continues to expand its global presence and strengthen its position in the HR technology sector.
InvestmentCustomers
growth-positive
Bouaziz’s candid post revisited the startup’s uncertain origins amid its ongoing clash with Rippling.
Deel, a leading HR technology firm, has experienced significant growth since its founding in 2019. The company, which helps businesses hire and pay international employees while managing compliance, has surpassed $1 billion in annual recurring revenue. Deel recently raised $300 million in a Series E round led by Ribbit Capital, Andreessen Horowitz, and Coatue Management, valuing the company at $17.3 billion. Despite its success, Deel is embroiled in a legal battle with U.S. rival Rippling, which has accused Deel of racketeering and unfair competition. Deel has countered with a defamation suit. Additionally, Deel acquired London-based Omnipresent for $15 million. The company processes $22 billion in annual payroll for 37,000 clients across 150 countries.
InvestmentAcquisitionCustomersPartners
סטארטאפ הפינטק הישראלי דיל מזנק בשווי שלו, ומדווח על שנה שלישית של רווחיות
growth-positive
The Israeli-US HR and payroll platform startup has seen its valuation climb from $12.6 billion earlier this year.
Deel, an Israeli-US HR and payroll platform startup, has completed a $300 million financing round, raising its valuation to $17.3 billion from $12.6 billion earlier this year. The round was led by Ribbit Capital with participation from existing investors like Andreessen Horowitz and Coatue Management. Deel, founded in 2019, serves over 35,000 business customers and manages more than 1.25 million employees worldwide. Despite facing legal challenges with competitor Rippling over allegations of corporate espionage, Deel has reported significant growth, with an annual revenue rate exceeding $1 billion and profitability since Q3 2023.
InvestmentCustomers
growth-positive
Investors back the global payroll company despite ongoing espionage allegations and courtroom battles.
Deel, a global HR and payroll platform, raised $300 million in Series E funding led by Ribbit Capital, Andreessen Horowitz, and Coatue Management, boosting its valuation to $17.3 billion. Despite being embroiled in a corporate espionage dispute with Rippling, Deel has achieved significant milestones, including surpassing $1 billion in annual recurring revenue and processing $22 billion in payroll for 37,000 clients. The company plans to use the funds to accelerate acquisitions, expand AI-driven automation, and extend its payroll coverage. Deel is also involved in litigation with Rippling over espionage allegations, which both parties deny.
InvestmentAcquisitionProduct StageCustomersPartners
growth-negative
Keith O’Brien, key witness in U.S. corporate espionage lawsuit, testifies to repeated surveillance near his home.
The article details a corporate espionage scandal involving Deel, a $12 billion HR tech startup, and its rival Rippling. Keith O’Brien, a key witness, claims he was paid by Deel to spy on Rippling, leading to a legal battle between the two companies. O’Brien alleges being stalked, adding a dramatic twist to the case. Deel is accused of orchestrating a scheme to infiltrate competitors, while Rippling is accused of similar actions. Both companies have filed lawsuits against each other, with Deel also eyeing acquisitions and a potential IPO. The situation remains unresolved, with ongoing legal proceedings.
AcquisitionPublic Trading
growth-negative
Amended Rippling lawsuit alleges Deel’s Alex Bouaziz oversaw theft of trade secrets from four competitors.
The article discusses a legal battle between HR tech companies Deel and Rippling. Rippling has filed an amended lawsuit accusing Deels CEO, Alex Bouaziz, of orchestrating a corporate espionage operation to steal trade secrets from Rippling and other competitors. The complaint alleges that Deel used these secrets to accelerate its growth unlawfully. The lawsuit describes a network led by Bouaziz and his father, involving insider recruitment and data theft. Deel, in turn, accuses Rippling of espionage to replicate Deels Employer of Record (EOR) product. The legal conflict highlights intense competition and allegations of unethical practices in the HR tech industry.
growth-negative
Court filing claims stolen trade secrets helped Rippling launch core product line.
The article discusses a legal battle between HR technology companies Deel and Rippling. Deel has filed a court complaint accusing Rippling of corporate espionage, alleging that Rippling embedded a spy in Deels platform to steal trade secrets and replicate Deels Employer of Record (EOR) product. The complaint claims that Ripplings actions were directed by its CEO, Parker Conrad, and involved systematic data theft over several months. Deel asserts that this espionage enabled Rippling to close a competitive gap. The legal conflict is part of a broader pattern of accusations and counterclaims between the two companies, with Rippling denying wrongdoing and accusing Deel of similar misconduct.
growth-positive
HR startup reports 75% growth and profitability amid legal battle with rival Rippling.
Deel, a payroll and HR technology firm, has achieved a $1 billion annual revenue run rate as of Q1 2025, marking significant growth for the company. Founded in 2019, Deel serves over 35,000 customers and 1.25 million workers globally. The company has been profitable since late 2023 and is focusing on acquisitions, having set aside up to $500 million for M&A in 2025. Deel completed the acquisition of Safeguard Global’s payroll division in March. Despite its growth, Deel is involved in a legal battle with rival Rippling. Deels IPO plans are contingent on market conditions, aiming for 2026.
CustomersAcquisitionPublic Trading
growth-negative
Deel alleges that one of Rippling’s employees "spent six months impersonating a legitimate Deel customer to gain unauthorized access to Deel’s systems to meticulously analyze, record, and copy Deel’s global products and the way Deel does business for Rippling’s own benefit and use.” In an amended lawsuit, Deel details its spying allegations against Rippling and name drops VC firm Andreessen Horowitz
Deel, a HR tech startup, is embroiled in a legal battle with its competitor Rippling. The conflict began when a Rippling employee confessed to spying for Deel, leading to a lawsuit from Rippling alleging misappropriation of trade secrets and unfair competition. Deel has countersued, accusing Rippling of corporate espionage by impersonating a customer to access Deels systems. The amended complaint from Deel also highlights personal grievances involving Ripplings CEO, Parker Conrad, and his past with Zenefits. Deel claims to be profitable with over $1 billion in annual revenue. The case underscores intense competition and espionage tactics in the tech industry, with both companies accusing each other of unethical practices.
growth-negative
With new filings, Deel spotlights sworn testimony and demands unredacted agreements.
The article discusses the ongoing legal battle between HR tech companies Deel and Rippling, which has escalated into a transatlantic courtroom conflict. The dispute centers around allegations of corporate espionage, witness payments, and smear campaigns. Deel has filed a countersuit against Rippling, accusing it of orchestrating a campaign to undermine Deels success. The legal feud involves high-profile legal teams and has significant implications for both companies, each valued at over $12 billion. The case is unfolding in multiple jurisdictions, including California, Delaware, and Ireland, with Deel seeking unredacted agreements related to a former Rippling employee who allegedly leaked documents to Deel.
growth-negative
Veteran GCs step into a dispute that spans three continents and billions in market value.
The article discusses the escalating legal battle between HR software giants Deel and Rippling, which spans multiple continents and involves high-stakes litigation. Both companies have made significant changes to their legal teams, with Deel appointing DeAnn Work as General Counsel and Rippling bringing in Chris Handman. The legal conflict includes allegations of corporate espionage, sabotage, and reputational damage. Deel is accused of recruiting a Rippling employee to act as a corporate spy, while Deel countersues Rippling for orchestrating a campaign of sabotage. The legal stakes are high, with both companies valued above $12 billion and competing for dominance in the HR tech market.
Management Changes
growth-negative
New filings accuse Rippling of 'snake oil' marketing, tax fraud, and hiring corporate moles.
Rippling is embroiled in a legal battle with Deel, another HR startup, as Deel has filed a lawsuit accusing Rippling of defamation, unfair competition, and corporate sabotage. The lawsuit alleges that Rippling engaged in misconduct, including embedding moles within competitors and spreading false rumors. Deel claims Ripplings actions were aimed at damaging its business, including accusations of payroll tax fraud and misrepresentation to customers and investors. The legal conflict has escalated with lawsuits filed in multiple jurisdictions, highlighting the fierce competition between the two companies. Both Deel and Rippling are valued at over $12 billion and $13.5 billion, respectively, and the outcome of this legal battle could significantly impact the HR software industry.
growth-negative
Alex Bouaziz pushes forward with vision for global HR dominance while Rippling pursues claims in Irish court.
Deel, a $12 billion HR tech company, is embroiled in a legal battle with rival Rippling, which has accused Deel of espionage in Irelands High Court. The lawsuit alleges that Deel paid a Rippling payroll manager to act as a mole. Despite these serious allegations, Deel CEO Alex Bouaziz remains focused on expanding the companys AI-powered HR and payroll products. The company recently launched a new suite of tools aimed at improving global workforce management, but the announcement has been overshadowed by the ongoing legal issues. Deels leadership, currently in Dubai, has not publicly addressed the allegations, and the company is attempting to navigate the legal storm while continuing to grow its customer base.
Product StageCustomers
growth-negative
Whistleblower claims payment from Deel COO’s wife funded corporate spying inside Rippling.
The article discusses a corporate espionage case involving Deel, a fast-growing HR tech company, accused by Rippling of paying a whistleblower to spy on them. Rippling is pursuing legal action against Revolut to uncover the identity of a mysterious sender who allegedly facilitated payments from Deel to a Rippling insider. The whistleblower, Keith O’Brien, claims he was paid $6,000 monthly by Deel to pass sensitive information. The case is complicated by privacy laws and international jurisdictions, with Deels leadership currently out of reach in Dubai. The legal battle is evolving into a significant tech industry courtroom drama.
growth-negative
Elisabeth Diana leaves company amid allegations CEO recruited a spy inside rival Rippling.
Elisabeth Diana, who led communications at HR tech company Deel, has left the company amid allegations of corporate espionage involving its leadership. Her departure, confirmed via her LinkedIn profile, occurred in April 2025. Deel is currently facing a legal battle with rival Rippling, which accuses Deel of stealing confidential business information. The controversy centers around Keith O’Brien, a former Rippling payroll manager, who claims Deels CEO Alex Bouaziz recruited him to spy on Rippling. O’Brien alleges he passed internal documents to Deel and was compensated for his actions. Deel has denied the allegations and has not formally responded in court. Dianas exit raises questions about internal reactions to the scandal, as the company faces increasing legal pressure.
Management Changes
growth-negative
פרשת הריגול של Deel מסתבכת, הוויכוח שמפצל את ההייטק, והאם הנכסים של משה ינאי שווים 1.1 מיליארד דולר, כפי שהוא טוען? ■ כתבות ותובנות מהשבוע שחלף
The article discusses several issues in the tech industry, focusing on Deels espionage scandal. Keith OBrien, who worked for Deels competitor Rippling, was allegedly paid by Deel to spy on Rippling. This has led to legal complications and negative publicity for Deel. The article also touches on broader tech industry themes, such as the impact of AI on programming jobs, the valuation of startups, and the influence of political figures like Donald Trump on business regulations. Additionally, it highlights the financial troubles of a tech education company and Israels strengths in AI development.
growth-negative
How Deel’s CEO went from dismissing the Rippling lawsuit to fighting for his future.
Deel, a company valued at $12 billion, is embroiled in a corporate espionage scandal involving its CEO, Alex Bouaziz. The controversy centers around allegations that Bouaziz orchestrated a scheme to spy on competitor Rippling by employing Keith OBrien, an ex-Rippling payroll manager, as an inside man. OBrien claims Bouaziz directed him to gather sensitive data from Rippling, paying him $6,000 monthly in cryptocurrency. The situation escalated when Bouaziz allegedly instructed OBrien to destroy evidence by flushing a phone down a toilet. The unfolding legal drama poses a significant threat to Deels reputation and Bouazizs career, with potential outcomes ranging from a settlement to a full-scale trial.
growth-negative
A sworn affidavit by former Rippling employee Keith O’Brien describes how Alex Bouaziz allegedly recruited him to spy for Deel.
The article discusses a legal battle between HR tech companies Rippling and Deel, centered around allegations of corporate espionage. A sworn affidavit by former Rippling employee Keith O’Brien claims that Deels CEO, Alex Bouaziz, recruited him to spy on Rippling. OBrien alleges he was directed to gather sensitive information from Ripplings systems and was compensated in cryptocurrency. The affidavit includes evidence of these transactions and communications. Rippling accuses Deel of orchestrating a scheme to steal trade secrets, which Deel denies. The case has escalated with OBrien cooperating with Rippling, while Deel has yet to formally respond to the affidavits claims.
growth-negative
The payroll manager at the center of the controversy is now assisting in efforts to recover information sought by the court.
The article discusses a corporate espionage case involving HR software companies Rippling and Deel. Keith O’Brien, a payroll manager, is accused by Rippling of leaking trade secrets to Deel. O’Brien has agreed to cooperate with the Irish High Court investigation after admitting to destroying his phone. Rippling, valued at $13.5 billion, accuses Deel, valued at $12 billion, of orchestrating the espionage. The case has expanded across multiple jurisdictions, with Rippling alleging Deels leaderships involvement. The court has extended an order preventing O’Brien from altering materials related to the case. The legal battle continues, with the case set to return to court next week.
Keith O’Brien admits to destroying his device amid escalating legal battle over trade secrets.
Keith O’Brien, a Rippling employee accused of leaking trade secrets to Deel, was named in court as new details emerge about the alleged corporate espionage scheme.
Rippling accuses Deel of industrial espionage, claiming stolen customer data and trade secrets.
הדיל של Deel: עסקת סקנדרי חדשה של 300 מיליון דולר
growth-positive
With a major secondary transaction and strong revenue growth, Deel is positioning itself for a potential IPO.
Deel, a human resources unicorn, is positioning itself for a potential IPO with a major secondary transaction involving new investors General Catalyst and Mubadala, who purchased shares for $300 million. The transaction valued Deel at $12 billion, consistent with its last fundraising round in 2022. Deel has raised approximately $680 million to date. The company reported an annual revenue rate of $800 million for 2024, reflecting 70% growth and profitability for the second consecutive year. Deels platform supports global workforce management in 150 countries. However, its IPO plans may be complicated by a lawsuit alleging involvement in a money laundering scandal. Deel denies these allegations.
InvestmentAcquisitionPublic TradingManagement Changes
growth-positive
Deel acquires Hofy for over $100 million, completes third purchase in five months | CTech
Deel, an Israeli-founded company valued at $12 billion, is acquiring British start-up Hofy as part of its strategic plan to grow its workforce by over 1,000 employees by 2024. Hofy, which collaborates with Deel in human resource management and IT equipment services for personnel, was founded by a former Deel employee. The acquisition is estimated at slightly over $100 million. All 120 Hofy employees will be integrated into Deels team. This is Deels eighth acquisition in the last three years.
AcquisitionExpand
growth-positive
Deel acquires Africa's PaySpace, says it's crossed $500M in ARR | TechCrunch
HR startup Deel has acquired Africa-based payroll and HR software company PaySpace, marking its largest acquisition to date. This comes less than a week after Deel acquired Munich-based Zavvy. PaySpace has over 14,000 customers in 44 countries, including Heineken, Coca-Cola Beverages and Puma Sports SA. Deel, a $12 billion HR startup, sees this acquisition as an opportunity to strengthen its footprint in Africa. Deel also announced that it has crossed $500 million in annual recurring revenue, organically, outside of this acquisition. The company plans to IPO in the 2025/2026 timeframe.
AcquisitionExpand
growth-positive
HR unicorn Deel acquires people development platform Zavvy for around $20 million | CTech
Deel, a global payroll and HR company, has acquired German-based people enablement platform Zavvy. The deal is estimated to be around $20 million. Zavvys team members will join Deel and its capabilities will be integrated into a new product suite called Deel Engage. Zavvys AI technology will help Deels customers manage and develop their global teams. Deel also announced that it is making Deel HR free for any size company. Deel revealed a year ago that it hit $295 million in annual recurring revenue (ARR) at a $12 billion valuation.
AcquisitionCustomers
Growth-Positive
Exclusive: Deel, a $12 billion HR startup, is contemplating an acquisition of competitor Papaya Global
Deel, a San Francisco-based HR software startup, is considering acquiring its competitor, Papaya Global. This comes after a public dispute between Papayas CEO and one of its largest investors. Deels CFO, Philippe Bouaziz, expressed interest in acquiring the investors stake in Papaya and possibly taking over the company entirely. However, a spokesperson for Papaya stated that the company is not for sale. Deel, last valued at $12 billion, has raised over $650 million and employs over 3,000 workers. Its clients include Nike, Shopify, Rebook, and Goldman Sachs.
Acquisition
growth-negative
"גישה חמדנית": קריאות לחקור את שיטת ההעסקה בסטארט-אפ דיל
Deel, a startup led by Israeli entrepreneur Alex Bouaziz, is under scrutiny by California State Senator Steve Padilla, who has called for an investigation into the companys employment practices. The senator alleges that Deel has misclassified its employees as contractors, thereby denying them their full rights. Deel has dismissed these accusations as completely fabricated and based on old news. The call for investigation was made in a letter to the Secretary of the States Department of Labor. The issue has been reported by TechCrunch.
Customers
growth-positive
Remote work revolution helps Deel reach $295M in ARR
Deel, a global HR platform, has achieved $295 million in annual recurring revenue (ARR) by the end of 2022, a significant increase from $57 million in ARR achieved in 2021. The company also confirms its valuation of $12 billion and profitability, with an EBITDA positive status since September. Deel offers an Employer of Record (EOR) business model and provides a full-stack HR platform for managing a global workforce. It recently acquired Capbase and has more than 15,000 customers, including Nike, Subway, Reebok, Forever 21, and Klarna. Deel has announced the launch of a new free product, Deel HR, for businesses with fewer than 200 employees, as well as the expansion of its global payroll offering. The article highlights the growing competition in the global HR space, with companies like Rippling entering the market.
CustomersPartnersInvestment
Seattle startup Legalpad acquired by payroll and compliance giant Deel
growth-positive
Tech Unicorn Deel Launches New Out-of-Home Campaign
Deel, a global compliance and payroll solution, has launched its first outdoor campaign in APAC to help Singapore businesses hire quality talent from anywhere. The campaign aims to alleviate the stresses of complicated compliance and legal processes when hiring globally. Deels technology streamlines the process of managing global teams while ensuring compliance with local tax and legislation requirements. The campaign targets professionals interested in remote working opportunities and businesses facing the challenges of the new global hiring movement. Deel is a leading global compliance and payroll solution that offers payroll, HR, compliance, perks, benefits, and other capabilities for hiring and managing a global team.
Customers
growth-positive
Deel to acquire PayGroup
Deel has entered into a public offer to acquire PayGroup, an Australian-based payroll company, to create a global payroll platform. PayGroup has a large team and processes $11 billion in payroll per year for over 2,800 businesses. The acquisition will extend Deels payroll and compliance capabilities to more industries and customers across the Asia-Pacific region. Deel is working on a payroll offering to consolidate local entity payroll solutions into one dashboard for contractors and employees. The acquisition will expand Deels customer base and strengthen its leadership in the global payroll space. Deel is valued at $5.5 billion and has reached $100 million in annual recurring revenue.
AcquisitionCustomers
growth-positive
Fueled by the remote work revolution, Deel more than doubles valuation to $12B with new raise
Remote hiring company Deel has raised $50 million at a $12 billion valuation. The raise means that Deel has more than doubled its valuation since its $425 million raise in October. Deel allows businesses to hire employees and contractors without needing a local entity and pay teams in more than 150 currencies. With the COVID-19 pandemic fueling remote work globally, Deel has seen a surge in demand and continues to experience significant growth. The company plans to use the new capital for hiring, product development, and potential mergers and acquisitions. Deels customer base has grown from 1,800 to over 4,500, including companies like Coinbase, Dropbox, and Shopify.
InvestmentExpand
growth-positive
https://www.jpost.com/business-and-innovation/tech-and-start-ups/article-694078
HR tech platform HiBob has announced a new partnership with Deel, a payroll and compliance system. The partnership will enable global companies to better serve teams of various compositions of employees. HiBobs integration with Deel solves the challenges faced by modern, multi-location, high-growth companies in managing employees across regions with different employment arrangements. The partnership will serve mid-sized multinational companies with the onboarding process, providing increased flexibility in managing employment arrangements, payment cycles, locations, currencies, and time and attendance compliance benefits.
Partners
growth-positive
Global payroll co Deel raises $425m at $5.5b valuation
Deel, a global payroll solution company, has completed a $425 million Series D financing round at a valuation of $5.5 billion. The funding was led by Coatue and included participation from several other investors. Deel allows companies to create employment contracts for employees in over 150 countries and pay them in local currency according to local laws. The company serves more than 4,500 customers, including Coinbase, Intercom, and Shopify. Deels valuation has increased significantly, reflecting the growing demand for global payroll solutions and rising salaries for human resources. The financing round marks a milestone in Deels growth and will support its mission to shape the future of work.
Investment
growth-positive
Payroll co Deel raising funds at $5.5b valuation
Global payroll solution company Deel is reportedly in talks to close an additional financing round at a valuation of $5.5 billion, quadrupling its valuation since April when it raised $156 million at a valuation of $1.25 billion. Deel, founded in 2018, has developed a platform that allows companies to draw up employment contracts for employees in over 150 countries and pay salaried staff and freelancers in local currency according to local laws. The companys value has been rising due to soaring demand by organizations and increasing salaries for human resources.
Investment
Deel, the Leading Platform for Global Hiring and Payments, Acquires Zeitgold to Strengthen Payroll & AI Offerings
growth-positive
Deel appoints Salesforce's Olivier Elbaz to lead international expansion
Deel has appointed Oliver Elbaz as their new Head of International Expansion. Elbaz, who comes from a 10-year run at Salesforce, will help the company navigate its expansion and tackle new markets following its new $156 million funding round last month. Deel simplifies compliance and payments for companies hiring contractors globally and recently started offering Deel Card for instant access to funds. Elbazs experience and expertise are expected to contribute to Deels global footprint.
Expand
Deel, the Leading Platform for Global Hiring and Payments, Raises $156m Reaching Unicorn Status
growth-positive
Deel nabs $30M more for payroll, compliance and other tools to run global workforces
Deel, a startup that provides payroll, compliance tools, and other services for remote workforces, has raised $30 million in a Series B funding round. The funding will be used to expand its services and support the growing demand for remote work solutions. Deel has already raised a total of $48 million and has seen its valuation triple since May. The company currently serves over 500 companies and thousands of employees across 140+ countries. Deel aims to simplify the process of hiring and paying remote workers, addressing the challenges of working across borders. The company offers a range of services, including payroll, tax compliance, contract building, and insurance options. With the new funding, Deel plans to introduce additional services such as salary-based loans and more insurance and benefits options.
InvestmentExpand
Deel Raises $14M For Remote Worker Payroll
DEEL Team
Employee Info
| Employees (range) | 500+ |
| Exact count | 6626 |
| Team members | 4 |
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DEEL Internal
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Admin Info
| Confidence | 100/100 |
| Missing | video or image, markets |
| BI Verification | Jenny Sotnik-Talisman |
| Registrar ID | 515694370 |
| Crunchbase | deel |
| Creator | Ilana Elbaz |
| Creator email | ilana@letsdeel.com |
| Last updater | Jenny Sotnik-Talisman |
| Updater email | jenny.sotnik@sncentral.org |
| Last update | 2024-05-22T00:00:00.000Z |
| Created | 2020-01-19T00:00:00.000Z |
| Claimed | Yes |