Magic Leap Overview
Magic Leapdevelopswearable technology that will enable humans to interact with digital devices in a completely visually cinematic way. In 2015, Magic Leap opened a R&D center in Israel, and in 2016 it acquired the Israeli company NorthBit, an advanced software research company.
Latest News
growth-positive
Seven years after raising $542M at a $2B valuation, Magic Leap raises $500M at a $2B valuation
Magic Leap, an augmented reality startup, has raised $500 million at a $2 billion valuation from existing investors. This funding round echoes a previous raise in 2014. The company has raised a total of $3.5 billion in funding. Despite a decrease in valuation from $6.7 billion in 2019, Magic Leap has managed to turn things around after nearly shutting down last year. They have focused on enterprise audiences and replaced their founder with a new CEO. Alongside the funding news, Magic Leap also revealed a rendering of their next AR glasses product, the Magic Leap 2, which will be released next year.
Investment
growth-negative
After Israeli founder's departure, Magic Leap appoints former Microsoft exec as CEO
Spatial computing company Magic Leap Inc. has appointed Peggy Johnson as its new CEO, replacing founder Rony Abovitz. The appointment is meant to help the company transition from a B2C to a B2B model. Johnson, a veteran tech executive, previously worked at Microsoft and Qualcomm. Magic Leap has raised a total of $3 billion in funding rounds from tech giants like Googles Alphabet, Qualcomm, and Alibaba. However, the company has faced difficulties due to disappointing sales of its augmented reality goggles and announced personnel layoffs in April. The appointment of Johnson is seen as a step forward for the company.
Management Changes
growth-positive
Magic Leap has apparently raised another $350 million, in spite of itself
Magic Leap has received a $350 million funding after announcing layoffs and dropping its consumer business. The funding comes from unnamed current and new investors, including a potential key healthcare company. The company is withdrawing the layoff notice sent to staff and plans to focus on the enterprise market, putting it in competition with Microsofts HoloLens. Magic Leap attributes the layoffs to COVID-19, but its consumer hardware success has been limited despite raising $2.6 billion. The company is making progress in healthcare, enterprise, and defense deals, which will be announced in the future.
LayoffsExpand
growth-negative
AR Startup Magic Leap to Fire 50 Workers in Israel as Part of Global Layoffs
Augmented reality startup Magic Leap Inc. is laying off approximately half of its workforce, around 1,000 people, as part of a major reorganization plan. The company plans to shift its client focus from retail to businesses and will reduce its retail-focused operations. The layoffs include an estimated 50 people from its Tel Aviv office. Magic Leap, which raised over $2 billion from investors like Googles Alphabet and Alibaba, is facing financial challenges and failed strategic initiatives due to the impact of the coronavirus outbreak. The company will now focus on promoting technologies demanded by its partners and launching its next-generation product, ML2.
Layoffs
growth-positive
Future Tech: Microsoft Brings HoloLens to the Battlefield - Mandatory
Microsoft has been awarded a $480 million contract by the U.S. Army to bring its HoloLens technology to the battlefield. The contract could lead to the military purchasing up to 100,000 headsets. Despite opposition from some Microsoft employees, the companys dealings with the government are continuing. The use of VR and AR technology is expected to become more widespread and integrated into all aspects of society.
Partners
Team Members
2
Employees: 11-50
Web & Social Links
| Website | magicleap.com |
Locations
Abba Hillel Silver Rd 16, Ramat Gan, 5250608, Israel
855 Griffin Rd, Dania Beach, FL 33004, USA
Photos & Videos
1 item(s)
Magic Leap Business
Business models
—
Product stage
—
Employees
11-50
Sector
—Target Customer
—Core Technology
—Tags (4)
cyber-securityvirtual-realityaugmented-realityconsumer-electronicsMagic Leap Financials
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Total funding
—
Capital raised
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Last funding
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Funding stage
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Total rounds
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Investors
Magic Leap Lifecycle
Magic Leap News
8 articles
growth-positive
Seven years after raising $542M at a $2B valuation, Magic Leap raises $500M at a $2B valuation
Magic Leap, an augmented reality startup, has raised $500 million at a $2 billion valuation from existing investors. This funding round echoes a previous raise in 2014. The company has raised a total of $3.5 billion in funding. Despite a decrease in valuation from $6.7 billion in 2019, Magic Leap has managed to turn things around after nearly shutting down last year. They have focused on enterprise audiences and replaced their founder with a new CEO. Alongside the funding news, Magic Leap also revealed a rendering of their next AR glasses product, the Magic Leap 2, which will be released next year.
Investment
growth-negative
After Israeli founder's departure, Magic Leap appoints former Microsoft exec as CEO
Spatial computing company Magic Leap Inc. has appointed Peggy Johnson as its new CEO, replacing founder Rony Abovitz. The appointment is meant to help the company transition from a B2C to a B2B model. Johnson, a veteran tech executive, previously worked at Microsoft and Qualcomm. Magic Leap has raised a total of $3 billion in funding rounds from tech giants like Googles Alphabet, Qualcomm, and Alibaba. However, the company has faced difficulties due to disappointing sales of its augmented reality goggles and announced personnel layoffs in April. The appointment of Johnson is seen as a step forward for the company.
Management Changes
growth-positive
Magic Leap has apparently raised another $350 million, in spite of itself
Magic Leap has received a $350 million funding after announcing layoffs and dropping its consumer business. The funding comes from unnamed current and new investors, including a potential key healthcare company. The company is withdrawing the layoff notice sent to staff and plans to focus on the enterprise market, putting it in competition with Microsofts HoloLens. Magic Leap attributes the layoffs to COVID-19, but its consumer hardware success has been limited despite raising $2.6 billion. The company is making progress in healthcare, enterprise, and defense deals, which will be announced in the future.
LayoffsExpand
growth-negative
AR Startup Magic Leap to Fire 50 Workers in Israel as Part of Global Layoffs
Augmented reality startup Magic Leap Inc. is laying off approximately half of its workforce, around 1,000 people, as part of a major reorganization plan. The company plans to shift its client focus from retail to businesses and will reduce its retail-focused operations. The layoffs include an estimated 50 people from its Tel Aviv office. Magic Leap, which raised over $2 billion from investors like Googles Alphabet and Alibaba, is facing financial challenges and failed strategic initiatives due to the impact of the coronavirus outbreak. The company will now focus on promoting technologies demanded by its partners and launching its next-generation product, ML2.
Layoffs
growth-positive
Future Tech: Microsoft Brings HoloLens to the Battlefield - Mandatory
Microsoft has been awarded a $480 million contract by the U.S. Army to bring its HoloLens technology to the battlefield. The contract could lead to the military purchasing up to 100,000 headsets. Despite opposition from some Microsoft employees, the companys dealings with the government are continuing. The use of VR and AR technology is expected to become more widespread and integrated into all aspects of society.
Partners
growth-positive
Magic Leap One is finally here! And it costs $2,295
Magic Leap has launched its wearable computer, Magic Leap One, in six cities including Miami. The device, priced at $2,295, offers a mixed-reality experience by placing digital objects on top of the real world. Magic Leap One is designed for early adopters such as businesses, developers, artists, and filmmakers. The company plans to tour various cities and colleges to allow everyday users to experience the product. The launch has received mixed reviews, with some praising the hardware but noting technical limitations. Magic Leap has raised over $2 billion in investments from companies including Google, Alibaba, and the Public Investment Fund of Saudi Arabia.
Customers
growth-positive
http://www.bloomberg.com/news/articles/2016-04-18/magic-leap-acquires-israeli-cyber-security-company-northbit
Magic Leap Inc., a U.S. startup working on a device that simulates reality, has acquired Israeli cybersecurity company NorthBit to enhance its advanced software research. The acquisition aims to ensure that Magic Leap products meet the highest security standards for customers. Magic Leap also plans to expand its operations in Israel and hire more workers in the country. The financial terms of the deal were not disclosed.
Expand
growth-positive
Magic Leap hiring for Israel development center
Magic Leap, an augmented reality company, has opened offices in Ramat Gan, Israel. The company recently raised $542 million in financing, bringing its total funding to $600 million. Magic Leap is planning to recruit local developers to accelerate the development of its technology. Google, one of the investors in Magic Leap, has previously attempted to enter the augmented reality sector with its glass spectacles but suspended the project. Magic Leaps technology uses a chip to beam light directly into the eye, creating a feeling of augmented reality without causing headaches. The company also plans to build a manufacturing plant for its technology. The extent of Magic Leaps research and development in Israel is not yet clear.
InvestmentExpand
Magic Leap Team
Employee Info
| Employees (range) | 11-50 |
| Exact count | 33 |
| Team members | 2 |
Similar Companies
Similar companies data is computed dynamically and not stored in the entity profile. This section requires implementing a similarity query (e.g. by classification overlap, sector, district).
Magic Leap Internal
Recent Updates
Eran Levin
· eranl@sncentral.org · Automatic · 2024-12-05 14:54:19.000000
Maor Perlov
· maor.perlov@sncentral.org · Manual · 2022-09-05 13:19:42.000000
Eran Levin
· eranl@sncentral.org · Automatic · 2024-01-25 08:00:50.000000
Maor Perlov
· maor.perlov@sncentral.org · Manual · 2022-09-05 14:25:03.000000
Eran Levin
· eranl@sncentral.org · Automatic · 2024-08-07 05:49:04.000000
Matan Eblagon
· matane@sncentral.org · Automatic · 2025-01-27 06:39:11.000000
Maor Perlov
· maor.perlov@sncentral.org · Manual · 2022-09-05 14:25:03.000000
Eran Levin
· eranl@sncentral.org · Automatic · 2025-02-06 12:29:12.000000
Matan Eblagon
· matane@sncentral.org · Automatic · 2025-01-27 06:39:11.000000
Eric Laufer
· eric.laufer@gmail.com · Automatic · 2023-03-21 09:31:35.000000
Eric Laufer
· eric.laufer@gmail.com · Automatic · 2023-03-21 09:31:35.000000
Eran Levin
· eranl@sncentral.org · Automatic · 2024-12-05 14:34:17.000000
Yotam Maman
· yotamm1988@gmail.com · Manual · 2021-10-12 07:29:11.000000
Rom Lotan
· rom.lotan@gmail.com · Manual · 2018-12-31 22:49:44.000000
Jenny Sotnik-Talisman
· genys30@yahoo.com · Manual · 2017-09-28 09:01:35.000000
Jenny Sotnik-Talisman
· genys30@yahoo.com · Manual · 2017-09-28 09:01:35.000000
Jenny Sotnik-Talisman
· genys30@yahoo.com · Manual · 2017-09-28 09:01:35.000000
Jenny Sotnik-Talisman
· genys30@yahoo.com · Manual · 2017-09-28 09:01:35.000000
Jenny Sotnik-Talisman
· genys30@yahoo.com · Manual · 2017-09-28 09:01:35.000000
Jenny Sotnik-Talisman
· genys30@yahoo.com · Manual · 2017-09-28 09:01:35.000000
Jenny Sotnik-Talisman
· genys30@yahoo.com · Manual · 2017-09-28 09:01:35.000000
Jenny Sotnik-Talisman
· genys30@yahoo.com · Manual · 2017-09-28 09:01:35.000000
Jenny Sotnik-Talisman
· genys30@yahoo.com · Manual · 2017-09-28 09:01:35.000000
Rom Lotan
· rom.lotan@gmail.com · Manual · 2018-12-31 22:49:21.000000
Gil Fosh
· gilfosh@gmail.com · Manual · 2018-01-16 10:28:30.000000
Yamila Silbert
· yamila.urwicz@gmail.com · Manual · 2018-07-04 14:23:14.000000
Gil Fosh
· gilfosh@gmail.com · Manual · 2018-01-16 10:43:24.000000
Gil Fosh
· gilfosh@gmail.com · Manual · 2018-01-16 10:43:24.000000
Gil Fosh
· gilfosh@gmail.com · Manual · 2018-01-16 10:30:03.000000
Gil Fosh
· gilfosh@gmail.com · Manual · 2018-01-16 10:48:10.000000
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Admin Info
| Confidence | 64/100 |
| Missing | funding stage, product stage, sector, business model, markets, not claimed |
| BI Verification | Yamila Silbert |
| Crunchbase | magic-leap |
| Creator | Jenny Sotnik-Talisman |
| Creator email | genys30@yahoo.com |
| Last updater | Maor Perlov |
| Updater email | maor.perlov@sncentral.org |
| Last update | 2022-09-05T00:00:00.000Z |
| Created | 2016-07-27T00:00:00.000Z |