More Foods

growth-positive

KSP, an online retail giant, is set to be partially acquired by institutional investors Migdal, More Investment House, and Altshuler Shaham, who will collectively purchase a 30% stake in the company. The deal values KSP at approximately $650 million. This acquisition is seen as a growth-positive move, with investors confident in KSPs expansion into new business areas such as perfumes, pet food, and Lego products. The company had a record year in 2024, benefiting from increased online shopping due to travel restrictions. KSP plans to maintain growth by offering competitive prices and expanding its product range. The company previously attempted to go public but withdrew due to market conditions. The current acquisition suggests a renewed interest in KSPs potential, with a possible IPO in the future.

Growth-Positive

Israeli start-up More Foods, known for its plant-based meaty products made from pumpkin seeds, has announced a strategic collaboration with Osem-Nestlé Group subsidiary Tivol. The partnership will result in a portfolio of pumpkin seed-based meaty products for main meals in Israel. This collaboration provides More Foods with an opportunity to combine its unique product offering with the vast reach of Osem-Nestlé Group. More Foods products are high in fibre and protein, low in fat, and contain no cholesterol. The company is already selling its products via foodservice channels across 100 Israeli restaurants and is beginning distribution in the UK and Europe.

growth-positive

Israeli start-up More Foods is launching an innovative product in the alternative protein market. The company creates meaty textured products with a unique and juicy bite. More than 40% of the global population is looking to decrease meat consumption, creating a growing market for alternative protein. More Foods uses under-utilized ingredients from the food industry, such as cast-away fragments of seeds, to make their products. The company plans to enter the EU market later this year. Several Israeli restaurants and chains have started serving More Foods products. The company aims to provide a new food experience that replicates the taste and nutritional values of meat while using easily understandable and familiar ingredients.

growth-positive

Israeli start-up FFW is developing a plant-based alternative to meat using yeast as the main protein source. The company aims to provide an alternative to soy and pea protein, which have certain limitations. Yeast is a cost-effective and readily available ingredient that contains 50% protein and all essential amino acids. FFW is working on texturizing and formulating yeast to create a final product, and prototypes have included imitation chicken strips and dried crisps. The company is considering how to market its finished product, whether as a meat analogue or as a new category altogether. FFW plans to target the foodservice market initially and will raise funds to scale up production and expand into Europe and the US.