Odeeo News
3 articles
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The Israeli startup’s in-game audio advertising platform enables brands and studios to use audio adverts along with visual elements in a game.
Odeeo, a developer of in-game audio advertising platforms, has closed a funding round of over $5 million. The investment, led by Atinum Investments along with existing investors Play Ventures and Anton Gauffin, will support Odeeos expansion in North America. Co-Founder and President Elad Stern has relocated to New York to join the U.S. team. Odeeos technology allows brands to use audio ads in games without disrupting gameplay, enhancing revenue for developers. The company aims to educate the market and promote in-game audio solutions to major advertisers and agencies.
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Odeeo secures $9 million Seed funding for gaming audio advertising platform CTech
Israeli startup Odeeo has raised a $9 million Seed round led by Play Ventures and Global. The company develops an in-game audio advertising platform that allows brands and studios to use audio ads along with visual elements in games. Odeeo already has more than 500 games integrated into its platform and has attracted hundreds of advertisers. The total investment raised by Odeeo to date is $10 million. The company was founded in 2021 and is headquartered in Tel Aviv.
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Odeeo raises $1M for non-disruptive audio ads for games
Odeeo, a Tel Aviv-based company, has raised $1 million in funding to create non-disruptive audio ads for mobile games. The company aims to connect advertisers with gamers through personalized audio messages that do not interrupt gameplay. Play Ventures led the funding round, with participation from gaming founders and angel investors. Odeeos lightweight software development kit (SDK) has already been integrated with over 100 games, serving campaigns by Fortune 500 brands. The company plans to use the funding to accelerate client onboarding and development of its platform. Odeeo believes that its differentiated approach to in-game advertising can drive more revenue and improve the player experience.
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