Glue Overview
Glue provides micro and small local businesses with fully automated loyalty programs designed to help business owners recover their local customer base, grow their revenue, and take time-consuming loyalty tasks off their schedule. Glue’s goal is to enable small businesses to transform their clients into lifelong brand ambassadors. Glue is a spinoff of Bobile.
Cumulative Funding Raised Over Time ($)
$1.5MFeb 2014
$3.0MFeb 2020
$3.3MJan 2018
$11.3MNov 2020
Latest News
growth-positive
מנכ"ל יוניקורן: "אנחנו לא רושמים צק שמן לחברות בשלבים מוקדמים, אלא מלווים אותן"
The article discusses the interest of institutional and public investors in partnering with technology companies. The CEO of יוניקורן, עמית גרין, states that partnerships serve as a platform for institutions to evaluate technology companies. The article highlights the potential for investment and exits in the startup ecosystem, but also warns that there are no guarantees of success. The focus is on the Israeli market and the opportunities it presents for investors. The article does not mention any specific partners, customers, or financial figures.
Partners
growth-positive
Loyalty management platform Glue raises $8 million in series A
Glue, an automatic loyalty management platform for small businesses, has raised $8 million in a series A funding round led by Unicorn Technologies. The funding will help Glue provide powerful and customized loyalty tools that are entirely automated, allowing local businesses to focus on day-to-day operations while retaining customers effortlessly. Glues solution leverages customer data and data points from different businesses to identify shifting trends and claims it can save small businesses between $15,000 and $20,000. The funding comes at a time when customer loyalty programs and digital gift cards are in high demand due to the COVID-19 pandemic. Glue was co-founded in 2014 and builds loyalty programs that adapt in real-time to the needs of each customer or trend.
CustomersInvestment
| Sector | Business Software |
Funding
| Total funding | $11.25M |
| Last funding | $8M |
| Stage | Mature |
| Rounds | 4 |
| Investors | 2 |
Team Members
1
Employees: 11-50
Web & Social Links
| Website | glueloyalty.com/ |
Locations
Ha-Kharoshet Street 8, Or Yehuda, Israel
Othellogasse 1, Vienna, Austria
Whitemill Industrial Estate, Wexford, Ireland
18 Soho Square, London, UK
1177 Avenue of the Americas, New York, NY, USA
Photos & Videos
No files yet
Glue Business
Business models
B2B
Product stage
Released
Employees
11-50
Sector
Business SoftwareSales & Marketing SolutionsAdvertising PlatformsTarget Customer
Enterprise & Professional ServicesSMBs & SMEsService ProvidersCommerce & RetailCore Technology
Platforms & InterfacesMobileWebTags (12)
mobile-applicationssmbadvertisingmobile-marketingapp-developmentcustomer-loyaltysaasservice-providerspaymentsretailerscustomer-retentionbookingGeographic Markets
GlobalGlue Financials
$11.25M
Total funding
Undisclosed
Capital raised
$8M
Last funding
Mature
Funding stage
4
Total rounds
2
Investors
Cumulative Funding Raised Over Time ($)
$1.5MFeb 2014
$3.0MFeb 2020
$3.3MJan 2018
$11.3MNov 2020
Private Equity Funding
A Round
Nov 2020
$8M
Unicorn Technologies (Lead)
Undisclosed Round
Feb 2020
$1.5M
Unicorn Technologies
Undisclosed Round
Jan 2018
$250K
Sherpa InnoVentures
Seed
Feb 2014
$1.5M
Glue Lifecycle
Cumulative Funding Raised Over Time
$1.5MFeb 2014
$3.0MFeb 2020
$3.3MJan 2018
$11.3MNov 2020
All Events
A Round
Nov 2020
$8M
Unicorn Technologies (Lead)
Undisclosed Round
Feb 2020
$1.5M
Unicorn Technologies
Undisclosed Round
Jan 2018
$250K
Sherpa InnoVentures
Seed
Feb 2014
$1.5M
Glue News
2 articles
growth-positive
מנכ"ל יוניקורן: "אנחנו לא רושמים צק שמן לחברות בשלבים מוקדמים, אלא מלווים אותן"
The article discusses the interest of institutional and public investors in partnering with technology companies. The CEO of יוניקורן, עמית גרין, states that partnerships serve as a platform for institutions to evaluate technology companies. The article highlights the potential for investment and exits in the startup ecosystem, but also warns that there are no guarantees of success. The focus is on the Israeli market and the opportunities it presents for investors. The article does not mention any specific partners, customers, or financial figures.
Partners
growth-positive
Loyalty management platform Glue raises $8 million in series A
Glue, an automatic loyalty management platform for small businesses, has raised $8 million in a series A funding round led by Unicorn Technologies. The funding will help Glue provide powerful and customized loyalty tools that are entirely automated, allowing local businesses to focus on day-to-day operations while retaining customers effortlessly. Glues solution leverages customer data and data points from different businesses to identify shifting trends and claims it can save small businesses between $15,000 and $20,000. The funding comes at a time when customer loyalty programs and digital gift cards are in high demand due to the COVID-19 pandemic. Glue was co-founded in 2014 and builds loyalty programs that adapt in real-time to the needs of each customer or trend.
CustomersInvestment
Glue Team
Employee Info
| Employees (range) | 11-50 |
| Exact count | 20 |
| Team members | 1 |
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Glue Internal
Recent Updates
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Admin Info
| Confidence | 101/100 |
| Missing | video or image, markets |
| BI Verification | Yanina Wainscheinker |
| Registrar ID | 514869973 |
| Crunchbase | glue-loyalty |
| Phone | +97236448683 |
| Last updater | Jenny Sotnik-Talisman |
| Updater email | jenny.sotnik@sncentral.org |
| Last update | 2022-10-06T00:00:00.000Z |
| Created | 2015-01-08T00:00:00.000Z |
| Claimed | Yes |