Screenz News
5 articles
growth-positive
India's Mobile Network Company Jio Partners With Interactive Entertainment Startup
Indian mobile network company, Reliance Jio Infocomm Ltd., has signed an exclusive partnership with Tel Aviv-based interactive entertainment startup, Screenz Cross Media Ltd. As part of the partnership, Jio will integrate Screenzs technologies into its existing broadcasting gamification system. This will allow broadcasters to design, create and launch real-time interactive engagement campaigns such as polls, quizzes, and votes during TV shows. Screenz, which was founded in 2012, has developed a system that allows broadcasters and content providers to communicate directly with viewers using adaptable audience engagement tools.
Partners
growth-positive
Screenz Launches V3 Platform for Interactive and Personalized Experiences for the Television Industry
Screenz has launched a new version of its platform, offering broadcasters and publishers a comprehensive content management system. The platform creates and manages personalized and interactive digital content, transforming audiences from passive viewers to active users. The platform has been improved with updates including an ultra high performance cloud infrastructure, in-depth analytics from millions of validated users, an easy to use drag-and-drop CMS, and customizable mobile and web apps. Screenz offers broadcasters and publishers insights on viewer data and analytics which can be used to personalize content and target advertising.
Customers
growth-positive
Univision's audience is mobile-first and the network has a strategy to match
Univision is experiencing rapid audience growth and is investing in mobile and digital-first strategies. The company is innovating with live programming and second screen experiences to engage viewers. Univision Digitals audience spends 36% more time on smartphones than the general population, and the network is focusing on creating interactive experiences and partnering with platforms to fully immerse users in content. Univision is working with Screenz to create second screen experiences and has recently launched the Conecta app for its show La Banda. The app has seen high usage and engagement, with an average time spent of over 17 minutes. Univisions audience is mobile-first and engages with the brand through various digital platforms.
CustomersPartners
growth-positive
Screenz Chairman Eli Uzan a 'Rising Star' in Global TV Biz
The article discusses Eli Uzan, the chairman of Screenz, a cross-media digital powerhouse in Israel. Uzan is known for his innovative approach to technology and cross-media products, particularly the interactive app used in the popular singing competition show Rising Star. Screenz has partnered with Google to create the Screenz Real Time Platform, which allows broadcasters and format owners to build live events from their TV programs. Uzan believes that live, interactive content is the future of television and that linear TV is already dead. The article highlights the growth-positive impact of Screenzs partnerships and innovative technology.
PartnersExpand
growth-positive
Cross media co Screenz raises $5m
Screenz, a cross-media company, has raised $5 million in funding from Marker LLC. The funding will enable Screenz to expand R&D, accelerate technological capabilities, and enter new markets. Screenzs technology was used in the Rising Star format bought by ABC, helping ABC win the ratings battle. Screenz has also partnered with Google to extend the reach of its real-time technology.
InvestmentPartners