Torr Foodtech News
3 articles
growth-positive
Torr FoodTech raises $12 million Series A to innovate snack bars | CTech
Israeli startup Torr FoodTech has raised $12 million in a Series A funding round led by Harel Insurance Investment and Financial Services. The company has developed technology that combines mechanical pressure and ultrasonic energy to press ingredients together in the production of snack bars and other food products. Torrs technology eliminates the need for sugar binders and artificial ingredients, allowing for healthier snack options. The funding will be used to accelerate the commercialization of new products and the launch of a new consumer-facing brand in select European markets. Torrs snack bars made with their technology have already been launched by Mondelēz in the U.S. and in Israel under Strausss Upland brand.
Investment
growth-positive
'Welding' tech eliminates sugar binders in snacks category: 'We're the game changer of the snacking industry'
Torr Foodtech, a start-up focused on eliminating sugar binders from multi-ingredient snacks, has developed a proprietary welding technology called iWeld. The technology combines mechanical pressure and ultrasonic energy to create minimally processed snacks with no added sugar. Torr Foodtech aims to disrupt multiple categories in the snacking sector, starting with the bar market. The company plans to enter the market through both B2B and B2B2C channels, selling its own Torr branded products as well as partnering with other brands. Torr Foodtech has already partnered with Mondelēz Internationals Dirt Kitchen brand to test its iWeld technology. The start-up has received seed investment from Mondelēz and Strauss and plans to expand into other markets in the next two years.
PartnersInvestment
growth-positive
Mondelēz International SnackFutures Makes Seed Investment in Israeli Startup Torr alongside Foodtech-focused Incubator The Kitchen
SnackFutures, the innovation and venture hub of Mondelez International, has made a seed investment in Torr, an early stage Israeli Foodtech Company. The investment aims to accelerate Torrs technology platform and expand its application. SnackFutures is dedicated to unlocking emerging snacking opportunities and seeks to collaborate in key strategic areas of well-being snacks and related capabilities. The investment is the result of a collaboration between SnackFutures and The Kitchen, Israels first Foodtech-focused incubator. The specific terms of the investment were not disclosed.
Investment
