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Trigo

Former names: Top Automation
Retail Automation Platform
Startup C Founded 2018 Retail Platforms
Last Update Jun 19, 2025 · Claimed

Trigo News

30 articles
Mar 21, 2025 · officesnapshots.com
growth-positive
Trigo Offices - Ramat Gan | Office Snapshots
Trigo, a technology company specializing in AI-powered checkout solutions, has unveiled its newly designed headquarters. The office, designed by Switchup, features an industrial aesthetic with exposed concrete walls and bold blue accents, reflecting Trigos innovative spirit and focus on functionality. The design aims to foster collaboration and creativity, aligning with Trigos mission to revolutionize the retail industry through seamless shopping experiences and autonomous stores. The office space is a testament to Trigos commitment to precision, efficiency, and forward-thinking in retail technology.
Jan 19, 2023 · en.globes.co.il
growth-positive
Trigo's retail tech revolution rivals Amazon
Trigo, an autonomous checkout technology developer, has created a system that uses ceiling-mounted cameras to track customer behavior and purchases in stores. The system also offers accurate inventory control, connection to e-commerce systems, and analysis of consumer behavior. Trigo works with major retailers including Tesco, Aldi, Netto, and REWE, and is launching its first installation with a US chain, Shoprite. The company has raised $205 million in funding so far, with Tesco and SAP among its investors.
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Dec 14, 2022 · www.businesswire.com
Trigo, REWE Launch Germany's First Fully Automated Supermarket
Nov 22, 2022 · retailtechinnovationhub.com
growth-positive
All eyes on Fulham as Tesco opens another Trigo powered London checkout free store - Retail Technology Innovation Hub
Tesco has opened a fourth Trigo-powered autonomous store in London, catering to customers who use the location for their weekly shopping trips. The Fulham Reach store is part of Tescos vision to make shopping easier in different aspects of shoppers lives. Trigo recently raised $100 million in funding, led by Temasek and 83North, with strategic investors including SAP and existing backers. The investment brings Trigos total funding to $204 million. The article does not mention any specific customers or the valuation or acquisition amount. The event described in the article does not have a specific date.
Customers
Nov 6, 2022 · www.calcalistech.com
growth-positive
Retail giant Tesco to open three autonomous stores with Israel's Trigo | CTech
Tesco has announced the opening of three autonomous stores in London and Birmingham, based on the technology developed by Israeli computer vision startup Trigo. The stores will allow customers to make purchases without payment stations. Trigos system uses cameras, computer vision, and artificial intelligence to identify the products customers collect. The estimated revenue for Trigo from each store is several million dollars. Tesco is the fourth largest food retailer in the world, with revenues of approximately $74 billion. Trigo has raised $204 million in funding, including a recent $100 million investment. Trigo also works with other major supermarket chains globally.
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Oct 26, 2022 · www.calcalist.co.il
growth-positive
Trigo raises $100 million for frictionless grocery retail platform | CTech
Trigo, an Israeli computer vision company, has raised $100 million in an equity financing round led by Temasek Holdings and 83North. The funding brings Trigos total raised amount to $204 million. The company plans to use the funds to scale the deployment of autonomous urban supermarkets, expand into new geographies, and develop its store and inventory management software application suite, StoreOS. Trigos technology transforms existing supermarkets into fully autonomous digital stores, where feeds from cameras and shelf sensors are analyzed to create a digital twin of the store. The companys solutions are currently deployed with major grocery retailers worldwide.
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Jul 18, 2022 · www.businesswire.com
Trigo, ALDI Nord Open Netherlands's First AI-Powered Frictionless Supermarket
Jun 28, 2022 · www.businesswire.com
Trigo Launches Berlin's First Autonomous Grocery Store for German Supermarket Giant REWE
Mar 20, 2022 · finance.walla.co.il
growth-positive
הסטארטאפ Trigo מגייס 50 עובדים - וואלה! כסף
Trigo, a startup that creates autonomous stores, is hiring 50 technology employees in Israel. Trigos technology, based on cameras installed in the store ceiling, artificial intelligence, and 3D modeling, allows customers to enter and exit the store without passing through a checkout line. The payment is made automatically, similar to Amazon Go stores. Trigo is considered a leader in its field and has raised over $100 million to date. The company currently employs over 180 people and works with five major supermarket chains. Trigos system operates in stores worldwide, including London, Munich, and soon in the US.
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Jan 17, 2022 · nocamels.com
growth-positive
Trigo's Grab-And-Go Tech Helps US Customers Skip The Line
Trigo, the company using computer vision for checkout-free shopping, is partnering with Wakefern Food Corp to develop a pilot for autonomous supermarkets in the US. The partnership aims to offer Trigos grab-and-go shopping technology at a local supermarket in New Jersey. This move marks Trigos US debut and is expected to accelerate its growth within the market. Trigo has previously secured partnerships with grocery retailers in Germany, the UK, and the Netherlands. The companys solution uses computer vision and AI algorithms to transform existing supermarkets into fully autonomous or hybrid digital stores. Shoppers can scan a QR code upon entry and make purchases without going to the checkout. Trigo sees the grocery industry as a space where traditional retailers can compete with Amazon.
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Dec 21, 2021 · nocamels.com
growth-positive
Trigo Powers First Hybrid Cashierless Supermarket For Germany's Netto
Trigo, a Tel Aviv-based startup, has partnered with Netto Marke-Discount to create a hybrid checkout-free grocery store in Munich, Germany. Trigos AI-powered computer vision technology allows existing supermarkets to become fully autonomous or hybrid digital stores. Shoppers can enter the store, scan a QR code, pick up items, and leave without going to the till. The purchase amount is automatically deducted via the app. Netto, owned by The EDEKA Group, is one of the largest food chains in the world and this partnership marks its first-ever hybrid checkout-free store. Trigo has also partnered with other major retailers in Europe and is in advanced negotiations with grocery retailers in the US.
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Oct 26, 2021 · www.businesswire.com
Trigo Powers Germany's First Frictionless Grocery Store for REWE
Oct 18, 2021 · www.businesswire.com
Trigo Powers Fully Autonomous Tesco Grocery Store in Central London
Oct 3, 2021 · www.timesofisrael.com
growth-positive
Israel's Trigo pilots contactless, checkout-free shopping tech in Netherlands
Israeli computer vision startup Trigo Vision is launching a pilot with Aldi Nord, a German-owned supermarket chain, to demonstrate its grab-and-go, checkout-free shopping technology. Trigos software and hardware solution will be implemented in a 400-square-meter Aldi Nord grocery store in Utrecht, the Netherlands. The pilot is expected to run for 12 months and marks Trigos entry into the Dutch market. Trigo already works with grocery giants Tesco in the UK and REWE in Germany, as well as other undisclosed retailers in Europe. Trigo aims to have hundreds of stores set up worldwide in three years.
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Jun 16, 2021 · techcrunch.com
growth-positive
Trigo bags $10M for computer-vision-based checkout tech to rival Amazon's 'Just Walk Out'
Israeli AI startup Trigo has raised $10 million in funding from German supermarket chain REWE Group and Viola Growth. Trigo has developed a computer vision system for grab and go shopping, where customers can pick up items that get automatically detected and billed before they leave the store. The funding brings Trigos total raised to over $100 million. REWE Group is also partnering with Trigo to open a grab and go store in Cologne. Trigos other strategic investor is Tesco, and the companys technology is being used by Shufersal, a grocery chain in Israel. The investment reflects REWE Groups focus on technological innovation in the grocery sector.
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May 6, 2021 · thespoon.tech
growth-positive
Trigo Partners with German Grocer REWE for Cashierless Checkout Stores
Trigo has partnered with REWE, Germanys second largest grocery chain, to create a cashierless checkout store in Cologne. This marks Trigos first expansion into Germany, adding to their existing arrangements with Shufersal in Israel and Tesco in the UK. Initially, the cashierless checkout experience will be for employees only, but it will expand to the wider public later. The entire cashierless checkout sector has seen significant activity in Europe, with companies like Nomitri, Sensei, Imagr, and Wundermart making headlines. Cashierless checkout is gaining traction as retailers rethink the in-person shopping experience due to the pandemic. Trigos partnership with REWE demonstrates the growing interest in this technology. The article also mentions an upcoming conference on autonomous checkout.
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Dec 21, 2020 · en.globes.co.il
growth-positive
Israeli smart checkout co Trigo raises $60m
Israeli frictionless checkout technology company Trigo has completed a $60 million Series B financing round led by 83North. The funding will be used to meet growing demand, boost R&D, and expand global presence. Trigo uses AI-powered computer vision technologies to retrofit existing stores, allowing customers to walk in, pick up items, and walk out without stopping at the checkout. The company has seen rapid growth and is working with top retailers in Europe. Tesco has been testing Trigos technology in one of its convenience stores. Trigo was founded in 2018 by the Gabay brothers, and the latest funding brings its total funding to $94 million.
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Jul 30, 2020 · www.calcalistech.com
growth-positive
Trigo to launch contactless grocery stores in Europe and Israel
Israeli retail startup Trigo Vision Ltd. is set to open its first automated, contactless food store in a western European country in Q4 2020. The store will be followed by a second store in Israel under the Shufersal retail chain brand. Trigo has raised $34 million to date from venture capital firms and Tesco. The companys platform combines computer vision with a network of cameras to track customers movements and products in real time, with payment completed via an app on shoppers phones. Trigos system is designed to help with automated inventory management and is suited for social distancing measures. The demand for Trigos solutions has increased due to the COVID-19 pandemic, and the company has signed an agreement with one of the worlds largest retailers to implement their system.
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Jul 27, 2020 · www.calcalistech.com
growth-positive
Eli Gorovici Trigo, chief business officer
Trigo Vision Ltd., a Tel Aviv-based shopping automation startup, has appointed Eli Gorovici as its new Chief Business Officer. Prior to joining Trigo, Gorovici served as the General Manager of Security Products for Johnson Controls International PLC and the General Manager of Innovation at Tyco International PLC. Trigo, which was founded in 2017, uses in-store ceiling-mounted cameras to identify items picked up by customers, thereby creating a no-checkout shopping experience. The company has raised $34 million to date and last year announced a collaboration with British supermarket chain Tesco PLC.
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Jan 27, 2020 · en.globes.co.il
growth-positive
Coming soon: Trigo's checkout free stores
Israeli startup Trigo, known for its checkout-free store technology, has raised $34 million and signed a cooperation agreement with Tesco. The company is competing directly with Amazon Go. Trigos technology allows customers to enter a store, take items from the shelves, and leave without standing in line or going through a checkout counter. The company has developed a small demo store and has installed cameras in Tesco and Shufersal stores. Trigo plans to open its first stores in Israel and London in the next year and aims to reach hundreds and thousands of stores in various chains. The company operates on a service model, where the retailer pays a fixed amount for the software. Trigo has good relationships with retailers and has the advantage of lower costs compared to competitors like Amazon Go.
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Oct 3, 2019 · www.calcalistech.com
growth-positive
British Retailer Tesco Partners With No-Checkout Shopping Startup Trigo
Tesco PLC has partnered with Trigo Vision, an Israeli shopping automation startup. Tesco has invested an undisclosed amount in Trigo and will integrate its technology into the Tesco app. Customers will be able to purchase products without using the check-out counter as their payment will be processed automatically. Trigo uses ceiling-mounted cameras to identify items picked up by customers and charge them as they leave the store. The company recently completed a series A funding round of $22 million and plans to double its workforce over the next year. Trigos technology will also be implemented in Shufersal Ltd.s stores in Israel.
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Sep 16, 2019 · en.globes.co.il
growth-positive
Amazon Go rival Trigo raises $22m
Israeli startup Trigo has raised $22 million in a financing round led by Red Dot Capital. The company, which is developing a system for check-out free stores, aims to allow grocery retailers to compete with Amazon Go. Trigos technology uses computer vision to track objects in the store and relies on fewer cameras than other solutions in the market. The company is already partnering with global grocery chains, including Shufersal, to deploy its technology in 280 stores over the next 5 years. The funding will be used to scale Trigos technology and support global expansion. Trigo plans to double its workforce in Tel Aviv over the coming year.
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Jul 10, 2019 · www.israel21c.org
growth-positive
Tesco testing Israeli system for cashier-less checkout
Tesco is reportedly exploring Israeli cashier-less checkout technology from Trigo Vision. Trigos system allows for automatic charging of customers and eliminates the need for checkout lines. Tesco has not confirmed the report but stated that Trigo Vision is one of the new technologies it is testing. Trigo has previously announced plans to implement its technology in Shufersal, Israels largest supermarket chain. The company was founded in 2017 and has raised $7 million in seed funding from Hetz Ventures and Vertex Ventures Israel.
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Jun 27, 2019 · en.globes.co.il
growth-positive
Trigo to help UK's Tesco open cashier-less store
British retail chain Tesco is cooperating with Israeli startup Trigo Vision to use its technology for cashier-less stores. Trigo Vision, founded in 2017, has raised $3.5 million in seed money from Hetz Ventures and Vertex Ventures. Their technology uses fewer cameras than other solutions, relying on sensors of RGB cameras to track objects in the store. Trigo Visions products are already deployed in stores of the Shufersal chain in Israel. The article was published on June 27, 2019.
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Jun 2, 2019 · en.globes.co.il
growth-positive
Just pick and go: Shufersal tests no-checkout store
Shufersal Ltd., the largest supermarket chain in Israel, has partnered with Israeli startup Trigo Vision to set up a pilot store in Tel Aviv with no checkouts. The store uses AI technology and a network of cameras to track customer movements and automatically charge them for the products they take from the shelves. The system eliminates the need for barcodes and scanning at a checkout. Payment can be made through a smartphone app or payment terminals. The technology can be installed in existing stores, making it cheaper than Amazon Go stores. Shufersal aims to implement the system in all of its stores in the next three to five years.
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Nov 12, 2018 · venturebeat.com
growth-positive
Trigo Vision partners with Israel supermarket chain for 272 cashierless stores
Tel Aviv-based start-up Trigo Vision has partnered with Shufersal, Israels largest supermarket chain, to install its automated retail platform in over 272 stores. The platform uses ceiling-mounted cameras to track customers as they navigate store aisles and add items to their shopping carts. The data is then analysed and used to improve Trigos algorithms. The system is about 99.5% accurate and can be used to prevent shoplifting and provide insights for customer engagement. Trigo Vision has doubled its R&D team since emerging from stealth and now employs 20 people.
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Sep 20, 2018 · nocamels.com
growth-positive
Israel's Trigo Vision Wants To Bring The Amazon Go Shopping Experience To All Retail Stores
Israeli computer vision startup Trigo Vision has raised $7 million in seed funding to roll out its checkout-free software for retail stores. Unlike Amazon Go, Trigo Visions system uses a ceiling-based camera network and machine vision algorithms to identify customers shopping items. The company is in talks with major European and American retailers and has an agreement with a big Israeli retailer. Trigo Visions system offers three ways for customers to pay for their items, including registering credit card details before shopping, using a payment screen at the exit, or using the Trigo Vision app. The system also helps retailers with inventory control and theft prevention.
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Jul 13, 2018 · www.fooddive.com
growth-positive
Tech companies are catching up to Amazon Go
Trigo Vision, an Israel-based company, has received $7 million in funding to develop technology similar to Amazon Go. The company uses computer vision for automated checkout and other services such as inventory tracking and spotting shoplifters. Trigo Vision aims to launch its service in about a year. The technology is seen as a potential disruptor in the grocery space, with competitors like Microsoft also developing similar systems for Walmart and Albertsons. The costs of this technology are currently high, but as more startups and heavyweights enter the market, costs are expected to decrease. A survey shows that while shoppers want personal interaction, 75% of consumers would shop at an Amazon Go store if one were nearby.
Investment
Jul 12, 2018 · tech.eu
growth-positive
Israeli retail automation startup Trigo Vision emerges from stealth and raises $7 million - Tech.eu
Tel-Aviv-based Trigo Vision, a retail automation platform, has raised $7 million in a seed funding round led by Hetz Ventures and Vertex Ventures Israel. The funding will be used to hire top talent for R&D and build new applications for its technology. Trigo Visions platform eliminates the need for store checkouts by using a ceiling-based camera network and machine vision algorithms. The system offers benefits such as increased customer service, reduced shoplifting, and real-time insights on buying behavior. Trigo Vision is in talks with major grocers globally and aims to be the first platform to debut in a live retail store.
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Jul 11, 2018 · www.prnewswire.com
growth-positive
Trigo Vision Unveils Advanced Retail Automation Platform;Announces $7 Million Seed Funding
Trigo Vision, a computer vision startup, has emerged from stealth and announced $7M in seed funding. The funding will be used to acquire top talent and build new applications for their technology. Trigo Visions platform combines a ceiling-based camera network with machine vision algorithms to identify and capture customers shopping items, eliminating the need for a checkout process. The company aims to reshape the retail experience and provide retailers with increased operational efficiency and customer engagement. Trigo Vision has received positive feedback and is in talks with major grocers globally. The funding round was led by Hetz Ventures and Vertex Ventures Israel.
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