TULU Overview
TULU is focused on reshaping the way urban dwellers access household and lifestyle products. The company provides appliances and amenities on demand to building residents by listing available supplies on an app and making the items available in compact storage units nearby. The units are equipped with IoT devices that track usage and can inform users which products and appliances are available in real time. This tracking also enables usage data to be leveraged in order to refine and expand future offerings.
Cumulative Funding Raised Over Time ($)
$20.0MFeb 2022
$20.0MJun 2021
$21.9MMar 2020
$26.9MSep 2022
Latest News
growth-positive
TULU adds $5 million to Series A with investment from Leonardo DiCaprio-backed VC | CTech
Israeli startup TULU has raised an additional $5 million to top up its $25 million Series A funding round. The company has developed a platform that provides building tenants with on-demand access to appliances, groceries, micro-mobility solutions, and entertainment devices. TULU is rapidly expanding across real estate markets and has partnered with companies such as Bosch, Kärcher, Hoover, and Dremel. Since its launch in 2019, TULU has served over 70,000 people across multiple countries. The additional funds come from new strategic investors, including Regeneration.VC backed by Leonardo DiCaprio, and existing investors. TULU aims to reduce the cost of living and waste in big cities by providing on-demand rentals of high-quality home products and household items.
PartnersInvestment
growth-positive
Tulu makes the sharing economy extremely local (to just your apartment building)
Tulu, a company that provides on-demand rentals of home products and household items, has closed a $20 million Series A funding round. The funding will allow Tulu to pursue new partnerships with landlords and brands and expand its services to 1,000 buildings in existing and additional markets. The company aims to make its rental platform a standard in the industry and has already served over 50,000 people across multiple countries. Tulus product selection includes items like vacuum cleaners, e-scooters, bikes, and VR headsets, which can be rented or bought through the Tulu app. The company is part of the sharing economy and is focused on shifting consumption paradigms from ownership to usage.
PartnersInvestment
growth-positive
TULU on a Mission to Change how you Consume
Israeli startup TULU aims to reshape the way urban dwellers use household products by making them available to rent on demand. TULU builds smart rooms filled with appliances, tools, and gadgets in apartment buildings, allowing tenants to access them through the TULU app. The company has experienced recent growth in New York and plans to set up new rooms. TULU operates in the B2B2C model, partnering with landlords and property managers to provide access to consumers. The company has raised $2 million from investors in Israel and the U.S. TULUs services have seen increased demand during the COVID-19 pandemic as people seek self-sufficiency and affordability. The company ensures cleanliness and sanitization of its products and has added purchasable staples to its rooms. TULU plans to continue expanding and changing the way people consume household products.
CustomersPartners
growth-positive
TULU Provides Renters With Access to Household Products
TULU is a company that provides household items on-demand through a rental agreement. They place storage rooms within apartment complexes or neighborhood buildings to make the necessary goods more accessible. The company was conceptualized to reduce consumption and waste, promoting a more sustainable lifestyle in cities. TULU rooms are most needed in large residential buildings with renters in dense neighborhoods. The most rented items include vacuum cleaners, electric scooters, printers, and projectors. TULU is experiencing growth and plans to launch more rooms in New York City.
Customers
growth-positive
A startup is taking inspiration from scooter companies Bird and Lime to rent blenders to space-strapped New York apartment dwellers
Israeli startup TULU partners with landlords to provide on-demand rentals via an app for various household items. The company has launched in a New York building and plans to expand to 40 buildings in New York by March. TULU aims to tap into the trend of people preferring on-demand rentals over outright purchases to save space. The startups first location in New York is in a rental building operated by the Moinian Group. TULU offers a wide range of household items for rent, and it is constantly changing its inventory based on demographic and usage data. The company also plans to add more partners and expand to other cities.
CustomersPartners
| Sector | Industrial Technologies |
Funding
| Total funding | $26.9M |
| Last funding | $5M |
| Stage | A |
| Rounds | 5 |
| Investors | 14 |
Team Members
2
Employees: 51-200
Web & Social Links
| Website | www.tulu.io/ |
| App Store | App Store |
| Google Play | Google Play |
Locations
HaNegev Street 5, Tel Aviv-Yafo, Israel
325 West 38th Street, New York, NY, USA
Photos & Videos
1 item(s)
TULU Business
Business models
B2B2C, B2G, B2B
Product stage
Released
Employees
51-200
Sector
Climate TechClean Industry Tech Sustainable Materials & CircularityCarbon TechCarbon Analytics, Earth Data & FintechIndustrial TechnologiesProcess Automation & Intelligence SystemsTarget Customer
Real Estate & ConstructionManagementResidentialCommercialGovernment & CityMunicipalitiesConsumersCore Technology
SensingPlatforms & InterfacesMobileCommunicationsIOTTags (4)
commercial-sitesresidential-sitesclimate-techproptechGeographic Markets
United KingdomIsraelIrelandUnited StatesNetherlandsTULU Financials
$26.9M
Total funding
Undisclosed
Capital raised
$5M
Last funding
A
Funding stage
5
Total rounds
14
Investors
Cumulative Funding Raised Over Time ($)
$20.0MFeb 2022
$20.0MJun 2021
$21.9MMar 2020
$26.9MSep 2022
Private Equity Funding
SAFE
Sep 2022
$5M
Regeneration.VC (Lead)
,
Tal Ventures, Good Company VC, New Era Capital Partners, Round Hill Ventures, Robert Bosch Venture Capital, AGP Ventures
A Round
Feb 2022
$20M
New Era Capital Partners (Lead)
,
Karcher New Ventures, Round Hill Ventures, Good Company VC, i3 Partners, Tal Ventures, Infinity VC, Ground Up Ventures, AGP Ventures, Robert Bosch Venture Capital
Seed
Jun 2021
Undisclosed
Good Company VC
Pre-Seed
Mar 2020
$1.85M
Good Company VC, Ground Up Ventures, MET Fund, i3 Partners, Rami Beracha, Kairos
Non-Equity Funding
GrantEvent
Aug 2019
$50K
OGS (Our Generation Speaks)
TULU Lifecycle
Cumulative Funding Raised Over Time
$20.0MFeb 2022
$20.0MJun 2021
$21.9MMar 2020
$26.9MSep 2022
All Events
SAFE
Sep 2022
$5M
Regeneration.VC (Lead)
,
Tal Ventures, Good Company VC, New Era Capital Partners, Round Hill Ventures, Robert Bosch Venture Capital, AGP Ventures
A Round
Feb 2022
$20M
New Era Capital Partners (Lead)
,
Karcher New Ventures, Round Hill Ventures, Good Company VC, i3 Partners, Tal Ventures, Infinity VC, Ground Up Ventures, AGP Ventures, Robert Bosch Venture Capital
Seed
Jun 2021
Undisclosed
Good Company VC
Pre-Seed
Mar 2020
$1.85M
Good Company VC, Ground Up Ventures, MET Fund, i3 Partners, Rami Beracha, Kairos
GrantEvent
Aug 2019
$50K
OGS (Our Generation Speaks)
TULU News
5 articles
growth-positive
TULU adds $5 million to Series A with investment from Leonardo DiCaprio-backed VC | CTech
Israeli startup TULU has raised an additional $5 million to top up its $25 million Series A funding round. The company has developed a platform that provides building tenants with on-demand access to appliances, groceries, micro-mobility solutions, and entertainment devices. TULU is rapidly expanding across real estate markets and has partnered with companies such as Bosch, Kärcher, Hoover, and Dremel. Since its launch in 2019, TULU has served over 70,000 people across multiple countries. The additional funds come from new strategic investors, including Regeneration.VC backed by Leonardo DiCaprio, and existing investors. TULU aims to reduce the cost of living and waste in big cities by providing on-demand rentals of high-quality home products and household items.
PartnersInvestment
growth-positive
Tulu makes the sharing economy extremely local (to just your apartment building)
Tulu, a company that provides on-demand rentals of home products and household items, has closed a $20 million Series A funding round. The funding will allow Tulu to pursue new partnerships with landlords and brands and expand its services to 1,000 buildings in existing and additional markets. The company aims to make its rental platform a standard in the industry and has already served over 50,000 people across multiple countries. Tulus product selection includes items like vacuum cleaners, e-scooters, bikes, and VR headsets, which can be rented or bought through the Tulu app. The company is part of the sharing economy and is focused on shifting consumption paradigms from ownership to usage.
PartnersInvestment
growth-positive
TULU on a Mission to Change how you Consume
Israeli startup TULU aims to reshape the way urban dwellers use household products by making them available to rent on demand. TULU builds smart rooms filled with appliances, tools, and gadgets in apartment buildings, allowing tenants to access them through the TULU app. The company has experienced recent growth in New York and plans to set up new rooms. TULU operates in the B2B2C model, partnering with landlords and property managers to provide access to consumers. The company has raised $2 million from investors in Israel and the U.S. TULUs services have seen increased demand during the COVID-19 pandemic as people seek self-sufficiency and affordability. The company ensures cleanliness and sanitization of its products and has added purchasable staples to its rooms. TULU plans to continue expanding and changing the way people consume household products.
CustomersPartners
growth-positive
TULU Provides Renters With Access to Household Products
TULU is a company that provides household items on-demand through a rental agreement. They place storage rooms within apartment complexes or neighborhood buildings to make the necessary goods more accessible. The company was conceptualized to reduce consumption and waste, promoting a more sustainable lifestyle in cities. TULU rooms are most needed in large residential buildings with renters in dense neighborhoods. The most rented items include vacuum cleaners, electric scooters, printers, and projectors. TULU is experiencing growth and plans to launch more rooms in New York City.
Customers
growth-positive
A startup is taking inspiration from scooter companies Bird and Lime to rent blenders to space-strapped New York apartment dwellers
Israeli startup TULU partners with landlords to provide on-demand rentals via an app for various household items. The company has launched in a New York building and plans to expand to 40 buildings in New York by March. TULU aims to tap into the trend of people preferring on-demand rentals over outright purchases to save space. The startups first location in New York is in a rental building operated by the Moinian Group. TULU offers a wide range of household items for rent, and it is constantly changing its inventory based on demographic and usage data. The company also plans to add more partners and expand to other cities.
CustomersPartners
TULU Team
Employee Info
| Employees (range) | 51-200 |
| Exact count | 93 |
| Team members | 2 |
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TULU Internal
Recent Updates
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Admin Info
| Confidence | 102/100 |
| Missing | markets |
| BI Verification | Hilla Gorokhovsky |
| Registrar ID | 515926459 |
| Crunchbase | tulou |
| Creator | Maor Perlov |
| Creator email | maorperlov@gmail.com |
| Last updater | Jenny Sotnik-Talisman |
| Updater email | jenny.sotnik@sncentral.org |
| Last update | 2022-10-02T00:00:00.000Z |
| Created | 2019-05-07T00:00:00.000Z |
| Claimed | Yes |