Phenolives develops circular economy solutions for the olive oil industry by transforming olive production byproducts into valuable materials. With up to 85% of olive mill input traditionally discarded, the company offers a model for 100% utilization by repurposing water, olive kernels, and pomace. Its first commercial product is a functional olive flour, created through proprietary methods after extensive research. The flour retains beneficial properties of olives, is gluten-free, low-calorie, high in fiber, and suitable for use in baking and cooking. Phenolives currently works with mills in Greece and Spain, with plans to expand its offering globally to promote sustainable and economically viable practices across the olive oil value chain.