Klear
Formerly TWTRLAND LTD, twtrland
Influencer Marketing Platform
Startup Acquired Business Software Est. 2012 Acquired
Total Raised
$2.9M
Acquired
Last Round
$1.5M
4 rounds
Investors
5
5 public
Team
3
11-50 employees
Confidence
101/100
News
8
articles
About
Klear, a Meltwater company, is the leading influencer marketing platform, helping brand marketers make smarter data-driven decisions. The company's mission is to measure the social web and make it universally accessible and useful to brands around the world. Klear works with thousands of brands and agencies who use its platform for influencer marketing, social monitoring, competitive analysis, and more. With more than 200 million profiles classified into 60,000 categories, Klears platform provides a unique influencer-identification engine and the deepest available cross-network information on the individual level. Klear is also designed for social media users who would like to build their online communities and become known for things they are enthusiastic about. Its smart-insight engine presents daily progress reports and an action plan to help take users one step further on the path to becoming social influencers.
Classification
Sector
Business SoftwareIT, R&D & Data SolutionsData Analysis & Decision SupportSales & Marketing SolutionsAdvertising PlatformsMedia & Entertainment TechnologiesDigital Content Engagement & EntertainmentDigital Content Distribution
Core Technology
Platforms & InterfacesWebSoftwareArtificial IntelligenceMachine Learning
Target Customer
Commerce & RetailConsumersEnterprise & Professional Services
Business Model
B2BB2C
Tags
web-platformsocial-networkscompetitive-intelligencemonitoringsocial-marketingadvertisingbrandingsocial-mediamarketingaudience-targetingnatural-language-processingmachine-learningartificial-intelligencecontent-managementsoftware-applicationsadvertiserssearch-engine
Funding & Events
Sep 2014
Seed $150K
TMT Investments
Mar 2015
Seed $750K
AltaIR Capital
Jun 2015
A Round $1.5M
TMT Investments, AltaIR Capital, gig
Feb 2012
Seed $500K
Jeff Pulver, Magma Venture Partners
Apr 2021
Exit $17.8M
News (8)
Apr 14, 2021 · www.globenewswire.com
growth-positive
Meltwater announces agreement to acquire leading social influencer marketing company Klear for $17.8 million in a combination of cash and earn-out
Acquisition
Aug 29, 2019 · www.martechadvisor.com
https://www.martechadvisor.com/news/influencer-marketing/klear-launches-new-tool-allows-brands-and-influencers-to-share-and-approve-content/
Jan 14, 2019 · www.adweek.com
growth-positive
Both Influencers and Brands Embraced Instagram Stories in 2018
Customers
Oct 9, 2018 · www.prnewswire.com
growth-positive
Klear Announces Referral Partnership with Hootsuite to Power Social Media Management with Influencer Marketing Technology
Partners
Aug 24, 2018 · martechseries.com
growth-positive
Klear Introduces Automated Tracking for Influencer Marketing Campaigns
Partners
Jan 23, 2018 · www.emarketer.com
growth-positive
Instagram Influencer Marketing Doubled in 2017
CustomersPartners
Nov 20, 2015 · thenextweb.com
growth-positive
Klear for iOS gives you handy insights to up your Twitter game
Customers
Jun 30, 2015 · techcrunch.com
growth-positive
Klear, Formerly Called Twtrland, Gets $1.5M To Grow Its Social Media Analytics Platform
InvestmentExpand
Details
Product Stage
Released
Employees
11-50
Exact Count
39
District
North District
Founded
2012
Registrar
514715523
Crunchbase
twtrland
Locations
Yotam Street 5, Haifa, Israel
Broadway, NY, New York, USA
Links
Admin
Last Update
Sep 28, 2024
Verified by
Yanina Wainscheinker
Claimed
Yes
Missing
markets
Team (3)
Eytan Avigdor
Co-founder & CEO
Founder
Guy Avigdor
Co-founder & COO
Founder
Noam Avigdor
Co-founder & CTO
Founder