50CUT

growth-positive

MUSH, known for its overnight oats, has expanded into the refrigerated protein bar market, launching new products at Whole Foods with a 90-day exclusivity. The protein bars, available in various flavors, are made with gluten-free rolled oats and dates, and contain 15 grams of protein per bar. This expansion was facilitated by MUSHs dedicated manufacturing facility, which allowed for a rapid R&D process. The company aims to make healthy food more accessible by reducing prices, leveraging its manufacturing capabilities to achieve cost savings. MUSH plans to innovate further by exploring new oat-based products for the center of the store, focusing on healthier options without additives or preservatives.

growth-positive

Mush Foods, a New York-based mycelium meat startup, has partnered with Pat LaFrieda Meat Purveyors to launch the 50CUT Burger, a blend of mushroom root and beef. This partnership grants Mush Foods access to over 1,600 restaurant and foodservice customers supplied by Pat LaFrieda. The 50CUT Burger aims to be more sustainable, nutritious, and cost-effective than traditional beef burgers, offering a complete protein profile and being rich in essential nutrients. Mush Foods innovative approach involves using upcycled food waste and a controlled fermentation process to grow mycelium quickly. The partnership is seen as a significant step in expanding Mush Foods footprint in the US market, following a successful $6.2M seed funding round. The collaboration with Pat LaFrieda is expected to enhance the blended meats market potential.

growth-positive

Mush Foods, a food-tech startup, has launched 50Cut, a line of chef-crafted mushroom root blends that improve nutrition and sustainability in ground beef, poultry, and fish dishes. The company uses a proprietary cultivation technique to grow culinary-grade mushroom roots. The US launch follows last years introduction for restaurants in Israel. Mush Foods raised $6.2 million in seed funding in 2023 and was named a Grow-NY Food and Agricultural Business Competition winner. The companys product is designed to help reduce meat consumption while enhancing flavor and nutritional value.

growth-positive

Israeli startup Mush Foods has developed a hybrid burger called 50CUT, which is made up of half meat and half mushroom. The aim is to provide a meat substitute for carnivores who want to reduce their meat intake without compromising on taste or texture. Mush Foods grows its mycelium, the root-like underground system of fungi, using food waste from local manufacturers. This sustainable alternative requires no agricultural land, minimal energy and water, and is not dependent on a specific season or climate. The company conducted a pilot study in 2022, where its product received the highest score among 11 main dish options. Mush Foods was founded in 2021 and is based in Tel Aviv.

growth-positive

Mush Foods, an Israeli food tech startup, is set to launch a hybrid meat product in Tel Aviv restaurants. The company uses food waste to grow edible mushrooms known as mycelium, which are then blended with various animal proteins to create a product that is half meat, half mycelium. The aim is to reduce global consumption of animal proteins and food waste, as well as the ecological footprint of the meat industry. The startup is planning to launch the product in select Tel Aviv restaurants in August, and is also planning a launch in the United States in the fall.